Associate Manager, Consumer Retention Marketing

🕒 July 15

🇨🇦 Canada – Remote

💵 $113k - $141k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

👻 Ghost score 11%

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Logo of DoorDash

DoorDash

10,000+ employees

🍽️ Food & Beverage

📦 Logistics

🛍️ eCommerce

Food & Beverage • Logistics • eCommerce

DoorDash is a leading food delivery service that connects customers with local businesses and restaurants. By empowering local economies, DoorDash facilitates the growth and success of restaurants and retailers, offering a flexible work environment for its employees. The company emphasizes innovation and aims to redefine the local commerce experience while providing extensive benefits and opportunities for team members across various career areas.

📋 Description

• Own Canada Core Marketplace lifecycle strategy — develop and execute CRM programs that drive engagement, retention, and resurrection for DoorDash's core Canadian customer base • Build end-to-end campaigns — manage audience segmentation, targeting, creative briefing, QA, launch, and post-campaign reporting within Braze • Design and iterate on customer journeys — build trigger-based and always-on CRM programs that meet customers at key moments in their lifecycle (e.g. onboarding, re-engagement, win-back) • Partner cross-functionally — collaborate with Product, Analytics, Promo Strategy, Creative Studio, and Marketing Ops to deliver cohesive lifecycle programs • Analyze and optimize — review campaign and program performance with analytics partners, identify trends, and translate findings into actionable improvements • Stay current on best practices — bring relevant learnings on lifecycle marketing, retention strategies, and CRM innovation to the broader team

🎯 Requirements

• 4+ years of experience in CRM or lifecycle marketing • Deep familiarity with CRM technology including ESPs and marketing automation platforms (e.g. Braze, Iterable, Salesforce Marketing Cloud) • Analytical mindset with strong attention to detail • Strong writer and communicator • Basic knowledge of SQL, HTML, and data visualization platforms (e.g. Tableau, Periscope) • Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics • Extremely organized, dependable, self-motivated, and ability to multi-task • Bachelor's degree or equivalent experience.

🏖️ Benefits

• DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package for all regular employees, that includes paid time off, paid parental leave, wellness benefit and several paid holidays. • Additionally, for full-time employees, DoorDash offers medical, dental, and vision benefits, disability and basic life insurance, an RRSP including an employer match, and a mental health program, among others. • To learn more about our benefits, visit our careers page here.

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