Technical SEO Specialist

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🕒 March 20

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Logo of DOZR

DOZR

51 - 200 employees

Founded 2015

🚗 Transport

🏪 Marketplace

☁️ SaaS

Transport • Marketplace • SaaS

DOZR is an online heavy equipment rental marketplace that connects contractors with rental companies across North America. It allows rental businesses to list their equipment and create their own ecommerce WebStores or list on the DOZR marketplace. Customers can search and book construction and earthmoving equipment from various suppliers such as Bobcat, John Deere, Cat, and more, with transparent pricing and convenient online bookings. DOZR aggregates equipment pricing and availability, offering a simple and efficient platform for contractors to rent equipment online without physical locations. The company's services include rental equipment protection and customer support for all rental details.

📋 Description

• Perform audits to identify technical SEO opportunities • A/B test design, execution and evaluation for critical SEO elements • Devise creative technical SEO solutions and produce landing pages to support broader SEO strategy • Make recommendations for improved traffic and conversion metrics • Maintain responsibility for SEO growth goals • Partner and coordinate with relevant teams outside of the SEO department, including Product, Analytics, Data-Science, Marketing and Brand to find points of collaboration and shared executions • Keeping up to date with the Search landscape. Discover changes within the algorithm and wider industry changes • Create ad hoc reports for deeper dive investigations into performance trends • Analyze and recommend opportunities for link building, back linking and other opportunities to increase DOZR’s ranking and visibility in search engines • Demonstrate professionalism and a commitment to producing high quality work, with the ability to collaborate with a team in a fast-paced environment

🎯 Requirements

• 2-5 years technical SEO experience, with track record of results • An in-depth understanding of search engines including what changes will have the most impact based on current algorithms • A working knowledge of HTML, CSS, Javascript, and/or other programming languages an asset • Experience with tools including Google Analytics, Mixpanel, Figma and Butter • The ability to create highly refined keyword and ranking strategies • Knowledge of keyword research and short form content ranking strategies and data mining tools • Perform thorough website analysis, identifying current problems and opportunities, with a focus on crawlability, site architecture, and keyword relevance • Interest and ability to stay current on industry practices and algorithm changes • Excellent organizational and time management skills • Very strong interpersonal and relationship-building skills, with the ability to interact with individuals and functional teams, spanning all organizational levels • A high level of commitment, energy and enthusiasm with an interest in technology.

🏖️ Benefits

• Casual dress • Flexible work hours • Remote office/work from home • Dental care • Extended health care • On-site parking • Stock options

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