Senior Digital Marketing Specialist

🕒 September 8

🌵 Arizona, Florida, +16 more states – Remote

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💵 $70k - $80k / year

⏰ Full Time

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 4%

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Logo of Ecentria

Ecentria

501 - 1000 employees

🛍️ eCommerce

🏪 Marketplace

☁️ SaaS

eCommerce • Marketplace • SaaS

Ecentria is a retail and platform company focused on “all things gear,” operating a large online destination that aggregates thousands of brands and millions of products alongside how-to guides and product reviews. The business emphasizes a proprietary eBusiness Platform — a combination of technology, systems, processes and people — that powers its commerce operations and content, and it serves customers who “play, work and serve” (consumer and professional users) with targeted gear and expertise. The company highlights culture, leadership, and careers on its site and positions itself as both a commerce marketplace for many brands and an operator of a unified eBusiness platform.

📋 Description

• Plan and maintain the multi-channel marketing calendar to align with seasonality and corporate goals • Lead cross-team initiatives to launch marketing campaigns, coordinating timelines, assets, and approvals with stakeholders across the organization • Manage and QA campaign deliverables to ensure quality before launch • Analyze campaign and promotional KPIs to identify strategic opportunities and present findings clearly to leadership • Design and execute promotional tests covering offer types, timing, and channel mix • Document insights from promotional tests to inform future strategy • Maintain documented standard operating procedures and service-level agreements for key team processes • Mentor specialists and support their development on project management and marketing strategy • Communicate upcoming campaigns to ensure alignment throughout the company • Own marketing campaigns from concept to launch across multiple channels targeting firearm enthusiasts, outdoorsmen, campers, hunters, and other customers • Publicize promotions and products to boost sales and engage customers

🎯 Requirements

• Bachelor's degree required, concentration in Marketing, Business, Communications, or a related field • Minimum of 4 years of experience working in Digital Marketing, preferably in e-commerce • Proficient in Microsoft Office with a high comfort level with software and technology • Hands on experience in leveraging AI tools is a plus • Knowledge of best practices for various online marketing channels, especially Email Marketing • Strong project and time management skills • Strong verbal and written communication skills • Knowledge of sporting goods, hunting, law enforcement, and/or outdoor industries is preferred • Must reside in one of the eligible states where Ecentria has an established presence

🏖️ Benefits

• Medical, Dental and Vision Insurance • 401k plan participation • Company paid Short and Long-Term Disability Insurance • Company paid Life Insurance • Company paid holidays • Employee Assistance Program • Paid Parental Bonding Leave • Full-time benefits eligibility • Fully remote work arrangement

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