Director of Global Event Marketing

Job not on LinkedIn

🔥 6 minutes ago

🇨🇦 Canada – Remote

💵 CA$120k - CA$140k / year

⏰ Full Time

🔴 Lead

🎪 Events

👻 Ghost score 7%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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EventMobi

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2009

💼 Consulting

🍽️ Food & Beverage

✈️ Travel

Consulting • Food & Beverage • Travel

EventMobi is a comprehensive event management platform that offers a flexible range of tools for organizing in-person, virtual, and hybrid events. Founded in 2009, EventMobi provides solutions such as mobile event apps, live streaming, video production, and attendee engagement features to create immersive event experiences. The platform is trusted by associations, agencies, and corporations to handle various aspects of event management, including registration, badge design, social media integration, and analytics. With over 15 years of experience, EventMobi continues to enhance the event experience for planners and attendees alike.

📋 Description

• Own EventMobi’s entire events program, including trade shows, sponsorships, and owned events • Manage event strategy, budgets, messaging, booth design, results, and event portfolio growth • Own tradeshow calendars, pre-show marketing, booth design, shipping, staffing, and on-site execution • Work with Demand Gen and Sales to schedule meetings before events • Ensure leads are captured in HubSpot and properly attributed • Serve as the event technology expert and create differentiated event activations • Manage sponsored-event relationships, written give/get agreements, on-site presence, and opt-in database growth • Partner with Customer Success on sponsored conference event technology • Identify product adoption opportunities and pass advocacy wins to Customer Marketing • Build owned events from local workshops and dinners to an annual user conference • Define event objectives, formats, agendas, speakers, venues, run of show, and attendee marketing • Maintain the single source of truth for events and project-manage each event • Own vendors and contracts and forecast budgets • Report quarterly recommendations to the VP of Marketing on what to scale, maintain, or cut using spend, pipeline, and revenue • Manage and guide the Event Coordinator and collaborate with VP of Marketing, Demand Gen, Sales, Customer Success, and Marketing Operations

🎯 Requirements

• 8+ years in corporate event marketing at a B2B company • Experience as an exhibitor in the booth, not just as an agency or organizer • Managed a high volume of third-party trade shows and sponsored events portfolio • Involved in planning and execution of a mid-size user conference and exclusive dinner series • Strong event tech experience, including registration platforms, lead capture apps, badge printing, and event app builds using competitors’ platforms • Knowledge of IMEX, MPI, PCMA, CSAE, or ASAE is a bonus • Owned an event budget and demonstrated event returns in pipeline and revenue • Ability to write event messaging and copy • Experience with HubSpot and attribution • Willingness to travel about once a month across North America and Europe • Safe, comfortable, ergonomic, private, and quiet workspace • Reliable internet connection with at least 30 Mbps download speed • Canadian Citizen or Permanent Resident eligible to work and travel to the US, Canada and Europe

🏖️ Benefits

• Stock Option • Benefits • 15 days annual leave + 3 summer days • Birthday is a holiday • Regional in-person gatherings and co-working sessions • Top-of-the-line hardware • Best collaboration software for remote work • Referral fee of $2,500 CAD (Internal Only)