Director of Marketing

🕒 July 14

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EverService Holdings, LLC

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🏥 Healthcare

⚖️ Legal

📦 Logistics

💰 Private Equity Round on 2018-10

Healthcare • Legal • Logistics

EverService Holdings, LLC is a company that provides industry-specialized marketing, website, and engagement services for over 10,000 companies. They offer a range of services including managed website solutions, SEO, digital marketing, sales and campaign management, scheduling and booking, 24/7 answering services, and technology solutions such as CRM and EHR integrations. EverService serves a variety of industries including legal, healthcare, and home services, with a focus on driving business growth through specialized marketing strategies and digital solutions. Their subsidiaries, such as Blue Corona, Alert Communications, and Nexa, contribute to their comprehensive service offerings.

📋 Description

• Build and execute a marketing strategy tied directly to pipeline, new client acquisition, expansion opportunities, and MRR growth. • Develop integrated inbound and outbound campaigns, including targeted account lists, email and LinkedIn sequences, and prospecting cadences, that generate qualified opportunities from law firms and legal decision-makers. • Partner closely with sales leadership on targeting, follow-up, and campaign-to-close performance, and align on a shared set of metrics and definitions (MQLs, SQLs, pipeline contribution, win rates). • Own brand, social, and content strategy, including LinkedIn and a consistent content engine across case studies, webinars, email, and thought leadership. • Direct creative and design work, such as presentations, landing pages, and campaign assets, to a high visual standard using tools like Canva, Adobe Creative Suite, or Figma. • Build a disciplined marketing calendar, and manage CRM segmentation, campaign automation, and reporting that clearly shows marketing’s impact on pipeline and MRR. • Stay ahead of emerging marketing technology and platforms, including AI tools, and put them to work to improve results.

🎯 Requirements

• 7+ years of progressive marketing experience leading both strategy and execution, ideally in B2B, agencies, or professional services; experience marketing to legal buyers is a strong plus. • Experience marketing digital services such as SEO, paid media, website strategy, or AI search optimization. • Experience building and running outbound programs, such as targeted account lists and cold email or LinkedIn sequences, in addition to inbound demand generation. • Comfortable defining and tracking shared marketing and sales metrics (MQLs, SQLs, pipeline contribution, win rates) in partnership with sales leadership. • Excellent writing and storytelling skills. • Strong design sense and hands-on skill with tools such as Canva, Adobe Creative Suite, or Figma. • Curious and fast-moving on emerging marketing technology and platforms, including AI tools, with the drive to put them to work and turn them into results.

🏖️ Benefits

• Remote-First Environment • Medical, Dental, & Vision Insurance • Company 401(k) Matching • Monthly Phone & Data Stipend • Paid Vacation & Sick Time Off