Senior Paid Media Specialist

🕒 July 7

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HigherVisibility

51 - 200 employees

Founded 2008

💼 Consulting

📦 Logistics

🛍️ eCommerce

Consulting • Logistics • eCommerce

HigherVisibility is a leading digital marketing agency specializing in a variety of services aimed at enhancing online visibility and performance for businesses. Their offerings include SEO services tailored for local markets, eCommerce, and franchises; PPC management across platforms like Google and Facebook; and website design services that focus on user experience. With a data-driven approach, HigherVisibility works with clients across multiple industries, including automotive and financial services, to drive growth and increase conversions through bespoke digital marketing strategies.

📋 Description

• Directly manage a high-volume portfolio of paid media accounts • Build, launch, and optimize campaigns across Google Ads, Meta Ads, and other platforms • Conduct regular account audits to identify optimization opportunities • Develop and execute comprehensive account strategies for new client onboarding • Analyze performance data to identify trends and actionable insights • Serve as a technical resource and mentor for Paid Media Specialists • Contribute to the development and refinement of standardized workflows

🎯 Requirements

• 3-5 years of hands-on paid media management experience in an agency setting • Required certifications: Google Ads (Search, Display, Shopping, Video, Measurement) and Meta Blueprint (or equivalent) • Experience mentoring or training junior team members • Advanced knowledge of Google Ads (Search, Performance Max, Shopping, Display, Video) and Meta Ads Manager • Strong working knowledge of Google Analytics 4, Looker Studio, and Google Tag Manager • Proficiency in Excel/Google Sheets, including pivot tables, VLOOKUP, and data analysis • Deep understanding of conversion tracking, attribution models, and CRM integrations.

🏖️ Benefits

• Flexible PTO • Employee-First Culture • Fully Remote • Work From Home Stipend • Medical, Vision, and Dental • 401K Matching • Life Insurance • Incredible Company Comradery • And So Much More!

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