Content Strategist, Producer

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HighlightTA

1 - 10 employees

Founded 2024

👥 HR Tech

🎯 Recruiter

☁️ SaaS

HR Tech • Recruitment • SaaS

HighlightTA is your on-demand talent team that simplifies hiring by embedding talent partners directly into your organization. They offer solutions for project management, recruitment functions, and operational projects, tailoring their approach to fit the unique needs of each business. With a data-driven strategy, HighlightTA ensures quick access to top-tier talent while allowing flexibility in scaling team engagement.

📋 Description

• Serve as the primary content producer for the brand, owning written, video, and creative content from concept through delivery, including scripting, production, editing, and publishing • Support production of written content across digital articles, email campaigns, social copy, and print collateral, always clear, on-brand, and strategically relevant • Develop and execute content strategies that speak to target personas, industries, and communities, while staying tightly aligned to Brand Marketing priorities • Create compelling content tailored for senior b2b buyers, and manage paid content with third party influencers • Develop and lead our owned podcast as well as third party placements • Manage and grow the company's social media presence across LinkedIn, YouTube, and whatever comes next, adapting format, tone, and cadence to each platform • Collaborate with the broader Marketing team to integrate content across events, paid, organic, and owned channels • Bring a test-and-learn mindset, regularly analysing content performance, extracting insights, and letting the data evolve your approach • Use AI-powered marketing tools and emerging technologies to streamline content creation, reporting, and campaign performance

🎯 Requirements

• 4 to 6 years of experience in content creation, social media, or a related marketing role, with a portfolio that shows multi-channel work • Solid writing across formats: social captions, email copy, digital articles, and print, with a consistent, compelling brand voice • Channel fluency: you know what performs on LinkedIn vs YouTube vs TikTok, email vs blogs, and video vs reports, and adapt format, tone, and cadence accordingly • Creative tools fluency with Claude and Figma, or equivalent, able to concept and execute without leaning on external resources for every asset • Data-comfortable: you read platform analytics, A/B test thumbnails, copy, and CTAs, and translate engagement and reach metrics into better content decisions • Hands-on experience with AI tools for content ideation, production efficiency, or personalisation workflows

🏖️ Benefits

• Health insurance • Paid time off • Flexible work arrangements • Professional development

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