Lifecycle Marketing Manager

🔥 2 minutes ago

🌐 United States, Canada, +4 more countries – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote 🇮🇪 Ireland – Remote 🇬🇧 United Kingdom – Remote 🇵🇹 Portugal – Remote 🇵🇱 Poland – Remote

💵 $84k - $97k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Hunter.io

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2017

🤝 B2B

🔌 API

☁️ SaaS

B2B • API • SaaS

Hunter. io is a comprehensive email outreach platform that helps businesses find, verify, and connect with potential B2B leads. The platform uses proprietary technology and artificial intelligence to provide high-quality B2B email data, allowing users to find email addresses, verify their validity, and conduct effective cold email campaigns. Hunter. io integrates seamlessly with various tools like Google Sheets and CRM systems, offering a robust API for extensive data usage. Additionally, it includes features such as email verification, bulk tasks, and campaign management to optimize email deliverability and prospect engagement.

📋 Description

• Own the full user journey from search and account creation through paid conversion, increased usage, and churn reduction • Increase free-to-paid conversions • Build and improve a personalized onboarding and nurture engine using user behavior and persona signals • Promote content, research, playbooks, webinars, guides, the Outfoxed podcast, and monthly research • Identify users needing help and proactively engage them to support sales pipeline generation • Manage affiliate communications and support co-marketing activities with partners • Own email marketing across onboarding, nurturing, retention, win-back, newsletters, and promotional campaigns • Manage cold email marketing, social media, written and video content creation, and reporting and insights • Develop and continuously improve AI use in the marketing workflow with Claude, ChatGPT, and Gemini • Report to the Head of Marketing and collaborate with Customer Success, Product, Design, Sales, and marketing stakeholders • Review and rapidly improve existing onboarding and nurture campaigns, then plan and execute Q1 campaigns

🎯 Requirements

• At least 5 years of experience in a lifecycle marketing role • Proven success building onboarding and nurturing that contributes to sales pipeline, won revenue, and retention in a PLG model • Deep empathy for users and understanding of the B2B buying cycle • Experience owning lifecycle marketing strategy, execution, and continuous improvement across email, cold email, ads, social, affiliates, and partners • Strong project, process, and stakeholder management skills • Comfort with technology, including customer.io, a CMS such as WordPress, Canva, Claude, Planable, PostHog, Linear, and Notion • Data-driven and analytical approach to campaign planning, experimentation, and conversion rate optimization • Strong verbal and written communication skills • Experience integrating communication skills into AI workflows • Experience working remotely and independently through async communication • Must be based in North America or Europe (including the UK) • Flexibility to join company retreats in Europe • Bonus: experience with hunter.io, the email marketing category, or a related category

🏖️ Benefits

• An automatic yearly raise of 5% • Five weeks of paid vacations per year • Co-working space membership • Fully paid setup (including a MacBook Pro, standing desk, ergonomic chair, etc.) • Twice-a-year company retreats in Europe