Director of Branded Social

🕒 Yesterday

🌐 United States, Canada – Remote

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💵 $12k - $15k / month

⏰ Full Time

🔴 Lead

👔 Director

👻 Ghost score 14%

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Logo of Incubator Lab

Incubator Lab

2 - 10 employees

🛍️ eCommerce

📣 Marketing

💼 Consulting

eCommerce • Marketing • Consulting

Incubator Lab is a growth and marketing firm that incubates and scales innovative e-commerce brands. They position themselves as an “out of the box” marketing and advertising team focused on captivating customers, driving sales, and producing measurable results; their site claims $100M+ in revenue generated. The company highlights four founders with 50+ combined years in advertising, a team of about 34 people, and offers services, packages, and consulting (site footer references "Consulting rosa LLC"). They emphasize continuous testing and innovative solutions to grow e‑commerce brands.

📋 Description

• Own Resilia’s organic social strategy, creative direction, content development, and daily evolution across Instagram, TikTok, Facebook, and emerging platforms • Bridge organic brand storytelling and paid social to align brand messaging and performance creatives • Set strategic direction while executing content creation, creative reviews, copy polishing, and trend hijacking • Identify cultural opportunities and direct creator partnerships • Build authentic community relationships that elevate brand perception • Establish workflows, content operations, and foundational headcount to scale branded social • Support paid social efforts as the core brand social strategist • Participate in an initial screening call and a 45-minute strategic deep-dive interview

🎯 Requirements

• Deep understanding of top-tier DTC/consumer brands on social • Proven ability to operate as both a high-level strategist and agile content creator • Experience collaborating with paid media, creative, and lifecycle marketing teams • Strong track record sourcing, briefing, and directing content creators and influencers • Exceptional written and verbal communication skills • Vision to lead and mentor future social media talent • Portfolio and CV/resume required • Direct links to personally built or managed branded social channels, campaigns, or social video assets • Must be available for core daily overlap with US EST business hours • No third-party or agency submissions accepted

🏖️ Benefits

• Remote-first work setup • Core daily overlap with US EST business hours • Streamlined, transparent interview process • Equal opportunity and inclusive work environment

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