Social Media Manager

🕒 July 27

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Inizio Evoke

1001 - 5000 employees

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

Inizio Evoke is a global marketing and communications unit within the Inizio group that provides data-driven, creative, and omnichannel marketing and communications services to health and life sciences clients. It supports commercialization, product launches, congress experiences, and transformation initiatives, combining marketing expertise with scientific understanding and AI-enabled technology to drive growth and engagement for pharmaceutical and biotech organizations.

📋 Description

• Begins building client counsel and relationship management skills through regular/appropriate interaction during client update calls, team meetings, etc. • Develops deep understanding of clients’ business, unique needs and mindset of target populations • Collaborates with senior members of the social media team to develop social strategies, including channel and content strategy and pillars • Effectively communicates creative concepts and ideas to clients • Can successfully manage assigned project workstreams independently/with little oversight and provides progress updates to team members proactively • Contributes to tactical planning on assigned social media projects and begins to develop social strategies • Develops thought leadership pieces and client POVs • Helps ensure social and influencer programs are compliant with regional healthcare regulations and platform best practices • Participates in new business brainstorms and conducts research on new business projects • Takes on a supporting role in evolving agency social media capabilities • Educates agency and client teams on utility of social media and latest advancements and trends • Helps develop and attend agency new business presentations • Takes the initiative in seeking training on company processes/procedures • Displays an ongoing willingness to gain knowledge and make significant contributions to the team • Demonstrates flexibility in working across teams, regions and ability to adapt to project needs, different team working styles, etc. • Works closely and collaboratively with junior team members, serving as a role model and helping to mentor and provide direction on projects as needed • Effectively partners with account teams to meet client needs, clearly communicating project objectives, direction and timing • Writes and reviews social content calendars, copy and creative to ensure optimal delivery and effectiveness • Begins to develop and share social recommendations in written and verbal presentations • Takes the lead in developing a variety of materials including community management guides/SOPs and external community guidelines • Maintains deep knowledge of social platform best practices and creative options across Meta, LinkedIn, TikTok, etc. • Encourages and responds to feedback from manager and team members

🎯 Requirements

• Bachelor’s degree, preferably in communications, marketing, digital, business or health/science-related field or equivalent experience • 3 years’ plus communications or related marketing / advocacy / digital / social / health experience; partnership, US/global health issues or health product communications experience preferred • Demonstrated experience working across social platforms and executing programs supporting corporate, branded and unbranded healthcare and lifestyle initiatives • Direct experience working across Facebook, Instagram, TikTok, X, LinkedIn, Snapchat, YouTube, Google Analytics, with general understanding of paid social and organic/user-generated content campaigns • Possesses strong organizational and project management skills • Superb internal and external communications skills (verbal, written, listening) • Strong time management skills, able to balance multiple priorities.

🏖️ Benefits

• medical • dental • 401(k) • tuition reimbursement • flexible time off

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