Senior Product Manager, Ad Formats

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $165k - $174k / year

⏰ Full Time

🟠 Senior

✅ Product Manager

👻 Ghost score 0%

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Instacart

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

🍽️ Food & Beverage

📦 Logistics

🛍️ eCommerce

💰 $232M Venture Round on 2021-11

Food & Beverage • Logistics • eCommerce

Instacart is a company that offers a flexible approach to work while transforming the grocery industry. It provides an essential service by delivering groceries and household goods to customers' doors in as little as 30 minutes. Instacart offers safe and flexible earning opportunities to personal shoppers and tackles challenges such as rerouting deliveries during snowstorms and connecting customers with coupons and deals. It aims to be the operating system for the grocery industry, thus helping customers save time for other activities. Instacart emphasizes diversity, equity, and belonging in its work culture.

📋 Description

• Serve as the primary product partner to sales teams focused on new advertiser types, including payment providers, upper-funnel non-endemic advertisers, and ad tech providers • Help scale non-endemic advertising into a significant revenue line • Partner with sales teams focused on savings, in-store, and AI formats • Define the 0→1 strategy for each bet and own execution • Align cross-functional teams across Instacart • Define and prioritize incremental bets across the Instacart Ads ecosystem as initiatives mature • Communicate trade-offs, progress, and results to senior stakeholders, including the GM of Ads

🎯 Requirements

• Experience in product management for ad formats, with a strong understanding of user-facing ad experiences • Track record of launching user-facing products and managing trade-offs between users and advertisers • Experience managing partners and vendors, including external technology providers • Strong stakeholder management skills across sales, engineering, and cross-functional teams • Experience with performance advertising products • Experience taking new products from 0→1 in ambiguous, fast-moving environments • Background in ad tech, retail media, or a closely related domain

🏖️ Benefits

• New hire equity grant • Annual refresh grants • Flexible work location (home, office, or coffee shop) • Regular in-person events • Market-competitive compensation and benefits