Creative Strategist, Paid Social, Performance Design

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🔥 0 minutes ago

🇨🇦 Canada – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎨 Creative Strategist

🚫👨‍🎓 No degree required

đź‘» Ghost score 21%

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jetfuel.agency

11 - 50 employees

đź’Ľ Consulting

📦 Logistics

🛍️ eCommerce

Consulting • Logistics • eCommerce

jetfuel. agency is a growth marketing agency specializing in elevating online businesses through effective digital storytelling and data-driven strategies. With expertise spanning digital marketing, email marketing, creative design, and web services, they focus on generating quality traffic, nurturing leads into loyal customers, and building customized eCommerce experiences. Their proven track record in managing substantial advertising budgets has allowed them to drive significant revenue growth for their clients in the better-for-you sector.

đź“‹ Description

• Write briefs covering angle, persona, awareness stage, hook and format • Take concepts from brief to finished statics, video cuts, UGC edits and landing page modules • Pull customer language from reviews and ad comments • Build personas and message maps • Run competitor content gap analysis in the Meta Ad Library and on account ads • Explain ad performance using hook rate, hold rate, CTR, CPA and creative tags • Design tests with a hypothesis, one variable and a success metric • Log test results in the agency platform • Evaluate how attribution windows affect creative results • Identify winners propped up by view-through conversions • Design landing page and product page sections • Review Clarity recordings to identify skipped content • Present creative on client calls and incorporate feedback • Plan monthly output against the media plan and account scope • Turn repeatable production tasks into reusable AI workflows • Document creative gaps, additional scope and required costs • Partner with a Growth Strategist on each account

🎯 Requirements

• 2 to 5 years making paid social creative for DTC brands • Portfolio of statics, video and UGC edits with the results behind them • Strong in Figma or Adobe CC • Proficiency with a video editing tool • Comfortable in Meta Ads Manager • Comfortable with a creative analytics tool like Motion • Experience using AI image, video and copy tools in production • Ability to check every AI output before it ships • Clear written English • Bonus: Klaviyo email design, landing page builds, UGC creator sourcing

🏖️ Benefits

• Fully remote work • Career path with defined levels and promotion criteria • Promotion review after two quarters of next-level work • Quarterly pay-step reviews • Choice of Lead or Director career path after Senior • Mentorship and professional growth opportunities

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