Paid Social Director – Retail Brand

3 days ago

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Jump 450

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Marketing

Jump 450 is a digital advertising company that specializes in hyperscaling businesses through creative storytelling and digital media buying. They focus on creating effective advertising solutions by leveraging data, creative production, and advanced analytics to drive growth for their clients. Jump 450 partners with brands as an extension of their marketing teams, offering services such as media buying on social channels, creative content development, and custom analytics solutions. With a strong record of driving significant revenue for clients across various industries, Jump 450 helps businesses cut costs and improve their advertising efficiency.

51 - 200 employees

📋 Description

• Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. • Lead as the day-to-day subject matter expert (SME) for clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. • Target customers, create compelling and engaging ads with our creative team, and deliver outstanding communication, service, and campaign performance for clients. • Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.). • Leverage real-time data dashboards and numerous reporting tools to communicate campaign performance to clients and create a clear roadmap for the future. • Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions. • Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests. • Communicate with clients on all elements of the campaign, including planning, performance, and project status. • Prepare reports and present results to clients and management. • Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks. • Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives. • Build effective relationships with all clients. • Gather data on consumer, competitor, and market conditions.

🎯 Requirements

• Bachelor's degree in Marketing or related major required. • 5+ years of performance marketing experience in social is required. • Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools. • Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs. • Experience in maintaining and growing large spending accounts with significant optimizations and budgets. • Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables. • Ability to communicate effectively to all employee levels while understanding both the day to day and big picture. • Ability to work in a fast-paced environment while managing time effectively.

🏖️ Benefits

• Competitive salary with performance-based bonuses. • Health, dental, and vision insurance. • Paid time off and holidays. • Opportunities for professional development and career growth. • A creative and collaborative work environment where your ideas and contributions are valued. • Medical, Prescription, Dental, & Vision Insurance Benefits. • Life and Accident Insurance Plans. • Short and Long Term Disability Plans. • Employee Assistance Programs. • Employee Purchase Programs with thousands of discounts available. • Family Forming Plans. • Secure Travel & Identity Theft. • Health Savings Account (HDS). • Health Care Flexible Spending Account (FSA). • Access to MetLife Legal Plan Services. • 401k Match Plans. • Commuter Transportation Benefits. • Access to Virtual Health Services such as Telahealth, 2nd.md and Calm App. • Paid Holidays (long weekends and end of the year closure). • Flexible / Numerous PTO Days. • Half-Day Fridays All Year (Not Just in the Summer!). • New MacBook Pros and additional office needs for reimbursement. • Communal Meeting Rooms and Standing Workstations are Available in our NY Office. • Company Events & Happy Hours. • 10 Week Paid Parental Leave. • Tuition Reimbursement Of Up To $5,000 per calendar year