Senior Product Marketing Manager

Job not on LinkedIn

🕒 September 25

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $115k - $130k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Level Data

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2007

📚 Education

☁️ SaaS

Education • SaaS

Level Data is a K–12 education data and analytics company that provides a SaaS platform to help school districts and state agencies connect instructional investments, educator development, and student outcomes. Its product suite (including Return on Instruction/ROI, Brolly, Grow, Validation, RealTime Reports, statewide data management, talent management, and integrations) supports IEP service tracking and compliance, professional development and coaching measurement, data validation and audit-ready reporting, teacher licensure and evaluation, and statewide data ecosystems. The platform emphasizes AI-powered insights, automated data workflows, and cross-system integrations; the company says it serves 20 state agencies and over 1,800 school districts nationwide.

📋 Description

• Develop differentiated positioning, messaging, and value propositions for district decision-makers, teachers, and curriculum leaders • Lead go-to-market planning for new products, features, enhancements, and strategic initiatives • Develop launch strategies, target audiences, messaging, enablement plans, campaign recommendations, and success metrics • Create sales collateral, pitch decks, training materials, and objection-handling guides • Deliver product training to Sales and Customer Success teams • Serve as the voice of the customer and conduct competitive research • Build an AI-assisted research cadence by synthesizing customer calls, win/loss data, support themes, and competitive sources • Translate customer and market insights into recommendations for product development and marketing campaigns • Partner with Product Managers to influence roadmap prioritization • Support product launches in partnership with the marketing team • Develop campaigns and content for webinars, events, thought leadership, product pages, guides, and other marketing programs • Own the application of AI across product marketing • Build, document, and continuously improve repeatable AI-assisted workflows for messaging, content, research, and enablement • Set AI quality and review standards and measure workflow productivity gains

🎯 Requirements

• 5–8+ years of experience in product marketing, B2B SaaS marketing, or a related role • Deep familiarity with K-12 education landscape and adoption market • Experience in fast-growing organizations, including shaping positioning and messaging after acquisitions to create a cohesive portfolio story • Strong ability to translate complex products and technical capabilities into simple, compelling customer stories • Exceptional communication skills—both written and verbal • Experience partnering cross-functionally with Product, Sales, Customer Success, and Marketing teams • Strong analytical skills with the ability to interpret market and customer data • Demonstrated fluency with AI tools in a marketing context, including consistent use in producing real work • Track record of turning AI use into repeatable processes through documented workflows, reusable prompts and templates, and quality standards • Bachelor’s degree required • Advanced degree (MBA or MA in Education/Marketing) a plus