
501 - 1000 employees
Founded 2017
đŚ Logistics
đź Consulting
âď¸ Travel
đ° $418M Convertible Note on 2021-11
Logistics ⢠Consulting ⢠Travel
Lime is a transportation company that provides shared electric scooters and bikes in urban areas, making it easy for users to travel short distances. With a focus on safety, sustainability, and community, Lime aims to offer an eco-friendly alternative to traditional transportation methods. Users can easily locate and rent vehicles through the Lime app, promoting responsible riding and parking practices to enhance the urban mobility experience.
đ September 18
đşđ¸ United States â Remote
đľ $112k - $154k / year
â° Full Time
đĄ Mid-level
đ Senior
đĄ Marketing
đŚ H1B Visa Sponsor
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501 - 1000 employees
Founded 2017
đŚ Logistics
đź Consulting
âď¸ Travel
đ° $418M Convertible Note on 2021-11
Logistics ⢠Consulting ⢠Travel
Lime is a transportation company that provides shared electric scooters and bikes in urban areas, making it easy for users to travel short distances. With a focus on safety, sustainability, and community, Lime aims to offer an eco-friendly alternative to traditional transportation methods. Users can easily locate and rent vehicles through the Lime app, promoting responsible riding and parking practices to enhance the urban mobility experience.
⢠Proactively analyze user behavior and trends to uncover growth opportunities ⢠Recommend data-driven and data-inspired marketing campaigns and ensure rigorous measurement ⢠Translate technical data science findings into actionable business solutions ⢠Present analytical and data science findings to business audiences ⢠Design, test, iterate, and measure user lifecycle flows, including onboarding, retention, and dormancy/win-back campaigns ⢠Identify, define, and architect data streams for scalable CRM and AI-enabled marketing science ⢠Own attribution and measurement for acquisition and performance marketing ⢠Optimize CAC/LTV dynamics using data ⢠Develop and deploy marketing models, including response models, user clustering, persona segmentation, and churn prediction ⢠Use model outputs to design sophisticated experiments ⢠Help define team KPIs and holistic marketing campaign measurement ⢠Use marketing technology platforms including Appsflyer, Braze, and internal CRM systems
⢠Candidates must reside in the United States ⢠5+ years of experience in a Marketing Science/Marketing Analytics role ⢠Masters degree or higher in a quantitative discipline (Mathematics, Statistics, Data Science, Econometrics, etc.) ⢠Highly proficient in SQL and Python ⢠Strong conceptual grasp of machine learning ⢠Hands-on model-building capability ⢠Deep experience utilizing model outputs to drive continuous A/B testing, experimentation, and campaign iterations ⢠Highly comfortable working with marketing technology platforms such as Braze, Appsflyer, and modern CRM architectures ⢠Proven ability to establish high-level KPIs and evaluate holistic marketing efforts against core business growth ⢠Exceptional presentation and communication skills for business stakeholders ⢠Nice to have: Braze or other CRM expertise ⢠Nice to have: AI Agent building experience
⢠Choice of medical, dental, and vision plans ⢠Company-paid life and disability insurance ⢠Company-funded mental health benefits ⢠401(k) plan with pre-tax and Roth options ⢠Health Savings Account (HSA) with monthly company contribution ⢠Paid parental leave for birthing and non-birthing parents ⢠Fertility and family-forming benefits ⢠Unlimited vacation ⢠Paid leaves ⢠10 company holidays ⢠Complimentary use of Lime vehicles in participating cities ⢠Monthly phone allowance ⢠Dedicated learning and development days ⢠Access to One Medical, Wellhub, and Headspace ⢠Discretionary annual performance bonus opportunities ⢠Equity, subject to applicable plan terms and eligibility requirements
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