Growth Lead

Job not on LinkedIn

🕒 April 1

🇬🇧 United Kingdom – Remote

💵 £50k - £70k / year

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 47%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Maneno

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2021

📚 Education

🛍️ eCommerce

🎮 Gaming

Education • eCommerce • Gaming

Maneno is a subscription-based, gamified reading platform designed to inspire and motivate young readers to read consistently every day. The platform's mission is to improve literacy worldwide and spark children's interest in reading books through an engaging app available on Apple AppStore and Google Play. In the app, each child nurtures a baby dragon that they feed by reading, making the reading experience fun and interactive.

📋 Description

• Owning acquisition efforts across Local Paid marketing channels and partnerships • Owns activation and retention metrics and work towards improving them, by identifying gaps in the funnel, devising experiments to plug gaps, and doubling down on successful experiments • Identifying a list of experiments that can be run across the funnel, prioritizing and scheduling these experiments to be run continuously • Working with the developers, designers you will be in charge of running these experiments and to interpret results well. • Establish closed-loop analytics to understand how our marketing activity turns into leads and customers, and continually refine our process to improve the conversion rate • Identify and establish partnerships with external literacy stakeholders. • Build a strategy for SEO and write engaging content that will take leads into paid users. • Be hands-on and willing to get involved in all aspects of the product process.

🎯 Requirements

• Previous experience in fields of Growth Marketing, affiliate marketing and/or acquisition campaign management in the UK. • Growth mindset and a solid understanding of all performance marketing channels: Paid, SEO, CRO, affiliate marketing, content marketing, and email marketing automation • Strong understanding of data and how data is collected and what metrics you need to evaluate the effectiveness of your experiments. • Understanding of product development lifecycle and how to engage with a technical team and make your priorities heard. • Documented experience on how you use data in your decision-making process • Have proven experience in go-to-market marketing strategies and execution • Understanding of business intelligence: data readiness, analytical skills • Understanding of marketing funnels, segmentation and brand positioning. • Technical skills to setup campaigns and collect data to evaluate the effectiveness of your efforts. • Understanding of product development lifecycle and how to engage with a technical team and make your priorities heard.

🏖️ Benefits

• Share options • Opportunity for you to shape one of the most exciting and innovative products that help kids to read • Make your mark on the business - as a small team everyone’s opinion and drive counts. You will be a key player in the business. • Freedom to work from where you see fit • Flexible working hours • Absolute work title freedom • Team building trips • Coffee, tea, fruit and snacks