
201 - 500 employees
Founded 2002
📚 Education
🏪 Marketplace
🤝 Non-profit
Education • Marketplace • Non-profit
Niche is a platform that simplifies the search for educational institutions, ranging from K-12 schools to colleges and graduate schools. It provides users with data, reviews, and insights to help them find schools that fit their individual needs. Niche offers tools for comparing schools, tracking the application process, and accessing scholarships and financial aid information, making it easier for students and families to navigate the education landscape.
🕒 September 14
🌵 Arizona, Colorado, +27 more states – Remote
💵 $82.4k - $103k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
🗣️ Communications
🦅 H1B Visa Sponsor
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201 - 500 employees
Founded 2002
📚 Education
🏪 Marketplace
🤝 Non-profit
Education • Marketplace • Non-profit
Niche is a platform that simplifies the search for educational institutions, ranging from K-12 schools to colleges and graduate schools. It provides users with data, reviews, and insights to help them find schools that fit their individual needs. Niche offers tools for comparing schools, tracking the application process, and accessing scholarships and financial aid information, making it easier for students and families to navigate the education landscape.
• Lead day-to-day PR and media relations for Niche • Pitch economist research and translate rankings and platform data into compelling media stories • Secure speaking and awards opportunities • Execute the broader communications strategy with Data, Social Media, Marketing, and Content teams • Drive earned media across trade, consumer, and business press, newsletters, Substacks, podcasts, and other platforms • Manage inbound media requests and protect Niche’s reputation and brand messaging • Own go-to-market strategy and execution for three annual rankings releases • Write and edit press releases, media pitches, talking points, FAQs, and other external materials • Prepare executives for interviews and speaking opportunities • Integrate communications wins into broader campaigns and amplify them across channels • Translate economist and proprietary data into defensible earned- and owned-media story angles • Track and report performance using media monitoring and AI tools • Build Projects, Skills, and automations to streamline workflows and productivity • Manage awards submissions and speaking-opportunity pipelines • Identify relevant conferences and own submission processes
• 4–6 years of PR/communications experience, ideally in-house at a fast-moving tech company • Proven media relations experience and relationship-building ability • Track record of data storytelling and translating research into earned media and thought leadership • Strong writing and editing skills across formats • Familiarity with earned, owned, and shared media and cross-channel storytelling • Experience using AI tools such as Claude for research, messaging, and reporting • Awareness of how PR and earned media influence LLM-powered search and brand discoverability • Highly organized, accountable, and able to manage up • Experience across B2B and B2C preferred; marketplace/platform experience is a bonus • Legally authorized to work in the United States without sponsorship now or in the future • Must reside in one of the listed hiring states
• Annual Bonus and Stock Option Program • Best-in-class 100% paid employee health plan, including vision and dental and supplemental coverage • Flexible Paid Time Off Policy • Work-from-home office stipend • 12 weeks fully paid parental leave for all employees • Short-term disability for birthing parents • 401(k) with employer match • Fully flexible workforce with remote, Pittsburgh office, or a combination • Full-time salaried position • No relocation assistance
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