
11 - 50 employees
Founded 2020
📣 Marketing
📦 Logistics
💼 Consulting
💰 $15M Series A on 2022-08
Marketing • Logistics • Consulting
Northbeam is a marketing intelligence platform that specializes in multi-touch attribution and media mix modeling, powered by machine learning, to enhance profitable growth. The platform offers tools like omnichannel planning, real-time data analytics, and creative analytics to optimize ad spends, improve cross-channel performance, and drive growth for ecommerce brands. Trusted by top brands, Northbeam provides data-driven insights into customer journeys and ad performance with a focus on first-party data. Its solutions help businesses understand conversion paths, optimize budget mixes, and tackle creative fatigue for maximum return on ad spend.
🔥 4 minutes ago
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11 - 50 employees
Founded 2020
📣 Marketing
📦 Logistics
💼 Consulting
💰 $15M Series A on 2022-08
Marketing • Logistics • Consulting
Northbeam is a marketing intelligence platform that specializes in multi-touch attribution and media mix modeling, powered by machine learning, to enhance profitable growth. The platform offers tools like omnichannel planning, real-time data analytics, and creative analytics to optimize ad spends, improve cross-channel performance, and drive growth for ecommerce brands. Trusted by top brands, Northbeam provides data-driven insights into customer journeys and ad performance with a focus on first-party data. Its solutions help businesses understand conversion paths, optimize budget mixes, and tackle creative fatigue for maximum return on ad spend.
• Own the architecture of the ingestion and integration platform, setting patterns for onboarding new data sources • Define technical direction for event-driven and batch processing across the company • Make build/buy and migration decisions • Establish standards for observability, data freshness, and failure handling • Lead design across data engineering, infrastructure, and product teams • Provide design review, mentorship, and hands-on coding to elevate engineers • Identify unscoped platform problems, advocate for solutions, and drive them to completion • Work across integrations and transformations involving ad platforms, order management systems, and real-time event collection
• 8+ years of software or data engineering experience, including significant time owning the architecture of large-scale ingestion, ETL, or integration platforms • Deep proficiency in Python • Strong SQL and cloud data warehouse experience (BigQuery or equivalent) • Experience designing API-based ETL systems at scale, including REST, GraphQL, webhooks, authentication, and multi-tenancy concerns • Production depth with orchestration (Airflow or similar) • Production depth with containerized infrastructure (Docker, Kubernetes) • Demonstrated technical leadership, including setting direction, aligning engineers who do not report to you, and improving team development practices • Experience mentoring engineers and elevating engineering practice across a team or organization • Sound judgment about investing in platform durability versus shipping and moving on • Bonus: Detailed understanding of OAuth 2.0, API keys, secrets management, and secure multi-tenant architectures • Bonus: Experience with ERP systems, CRMs, CDPs, or complex enterprise data tools and APIs • Bonus: Exposure to event-driven architectures and real-time data processing tools • Bonus: Knowledge of data governance, GDPR, SOC2, and security best practices for sensitive data • Bonus: Experience in multi-tenant SaaS or large-scale data-intensive environments
• Equity package • Comprehensive healthcare benefits (medical, dental, and vision) • 401(k) plan • Flexible PTO policy • 12 company-paid holidays • 12 weeks of paid parental leave • $500 work-from-home stipend
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