Director of Investor Relations, Sales

🕒 June 2

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Pareto Publishing

11 - 50 employees

☁️ SaaS

🤖 Artificial Intelligence

Marketing • SaaS • Artificial Intelligence

Pareto Publishing is a company driven by advanced technology to create meaningful connections through precision-targeted email campaigns. Employing its MEGAML segmentation technology and proprietary tracking tools, Pareto Publishing specializes in optimizing audience engagement for brands by marrying cutting-edge data analytics with a focus on brand trust and loyalty. Known for innovations in email marketing, the company prides itself on preserving user privacy while offering a superior subscriber experience. Founded on the principles of empowering brands with data-driven insights, Pareto offers tailored and impactful marketing solutions that evolve with continuous optimization.

📋 Description

• Identify, prospect, and acquire new clients among Canadian small-cap public companies and crowdfunding-funded businesses. • Sell Investor Relations programs, shareholder engagement services, and related capital markets solutions. • Leverage existing relationships and industry contacts to generate qualified opportunities. • Develop and maintain relationships with: • - CEOs • - CFOs • - Investor Relations Officers • - Board members • - Capital markets professionals • Conduct client meetings both virtually and in person. • Travel regularly to meet prospects and clients across Canada. • Attend industry conferences, investor events, and capital markets gatherings to generate leads and build relationships. • Represent the company within the Canadian investment and small-cap ecosystem. • Build and manage a robust sales pipeline from initial contact through contract execution. • Collaborate with internal teams to develop proposals and client solutions. • Maintain accurate records of sales activities, opportunities, and client interactions.

🎯 Requirements

• Based in Canada. • 5+ years of experience in Investor Relations, capital markets, small-cap advisory, corporate access, financial communications, or related fields. • Strong understanding of the Canadian small-cap and venture capital markets. • Existing network of Canadian public company executives and investor relations contacts. • Demonstrated experience selling services to publicly traded companies or capital markets participants. • Proven ability to generate leads through networking, conferences, and relationship-based sales. • Excellent communication, presentation, and negotiation skills. • Self-starter capable of working independently and managing a national territory. • Willingness to travel extensively within Canada. • Existing book of Canadian small-cap and investor relations contacts. • Experience working with TSX, TSX Venture, CSE, or emerging growth companies. • Background in Investor Relations consulting, financial PR, corporate communications, or capital markets advisory. • Strong relationships with investment conferences, industry associations, and market participants. • Experience working with crowdfunding-funded or retail-investor-focused companies.

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