User Acquisition Manager

Job not on LinkedIn

🕒 September 28

🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

📈 Growth Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Praktika.ai

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2022

📚 Education

🤖 Artificial Intelligence

👥 B2C

💰 $35.5M Series A on 2024-06

Education • Artificial Intelligence • B2C

Praktika. ai is an AI-powered mobile language-learning app that provides conversational AI tutors for personalized speaking practice. The app delivers real-time feedback on pronunciation, grammar, and word choice, adapts study plans to users' goals and pace, and supports speaking, reading, listening, and writing exercises to build fluency and confidence. It is a consumer-focused subscription product that aims to offer private-tutor results affordably.

📋 Description

• Manage day-to-day performance and optimisation of web acquisition campaigns across different media sources • Make data-driven decisions on scaling, pausing or restructuring campaigns • Set up and run experiments across creatives, audiences, signals and campaign setups • Analyse campaign and creative performance and turn insights into actionable next steps • Support the launch and testing of new channels, campaign types and advertising formats • Work closely with the Creative team on creative testing, performance analysis and iteration of new concepts • Contribute to web funnel optimisation by bringing UA insights and identifying growth opportunities • Use AI tools and automation to streamline reporting, creative analysis, campaign optimisation and recurring UA workflows • Collaborate with advertising partners and account managers to improve performance and support new initiatives • Stay current on industry trends, platform updates, privacy changes and emerging AI capabilities in performance marketing

🎯 Requirements

• 1.5+ years of hands-on User Acquisition / Performance Marketing experience • Experience with Google / Microsoft Ads and/or Meta / TikTok Ads • Experience independently managing paid acquisition campaigns and making day-to-day optimisation decisions • Strong understanding of campaign optimisation, testing, attribution and core performance metrics • Analytical mindset: understand what drives campaign performance and turn insights into actions • Interest in performance creative: analyse creative performance, spot patterns and suggest new tests • Interest in the product side of acquisition: connect campaign results with landing pages, funnels and offers • Strong attention to detail and high execution speed • Comfortable using AI and automation tools in day-to-day work • Upper-intermediate or advanced English • Bonus: Experience with Pinterest, Snapchat, AppLovin or other channels • Bonus: Experience with web acquisition, subscriptions or international markets

🏖️ Benefits

• Equity that grows with your impact (stock options) • 26 days of holiday plus bank holidays (34 days per year total) • Annual company off-site • Health and wellness benefits via SafetyWing • Full AI toolkit access: Claude, Cursor, Codex, and other productivity tools • $1,000 annual education and learning budget • Fully remote: work from wherever you do your best work