Personal Brand Content & Growth Manager

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $60k - $80k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

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Logo of Queen of the Thrones®

Queen of the Thrones®

11 - 50 employees

💄 Beauty

🧘 Wellness

🛍️ eCommerce

Beauty • Wellness • eCommerce

Queen of the Thrones® is a consumer wellness and beauty brand that makes practitioner-designed castor oil products and kits for skincare, haircare, and traditional castor oil rituals (castor oil packs, liners, rollers, lash & brow wands, etc. ). Founded by Dr. Marisol Teijeiro, ND (inactive), the company emphasizes clinical design, organic and clean-standards (USDA Organic, EWG Verified), third-party testing, glass packaging, hexane-free cold-pressed oil, and direct-to-consumer sales with wholesale options. Its messaging centers on ritual-driven self-care, feminine sovereignty, and transparency in sourcing and testing.

📋 Description

• Turn raw footage from retreats, travel, teaching, interviews and phone video into YouTube long-form content, Reels, TikToks, Shorts, LinkedIn video and Pinterest pins • Build narrative-driven content series, journeys and teaching sequences • Direct content capture by identifying filming needs and B-roll • Hire, brief, manage and quality-check freelance editors • Maintain the content calendar • Develop YouTube channel architecture, series, thumbnails, titles, packaging, retention and publishing rhythm • Launch and manage an audio podcast distributed to Apple, Spotify and YouTube Music • Develop platform strategies and monetization across LinkedIn, Instagram, TikTok, Facebook and Pinterest • Source, pitch, negotiate and manage brand collaborations and sponsorships • Negotiate post-review retreat and destination partnerships while preserving independent reviews • Ensure compliance with Canadian Ad Standards, FTC and ASA disclosure rules • Report monthly on performance with recommendations • Maintain the WordPress website and create SEO-optimized blog posts • Manage email segmentation, nurture sequences, launches, promotions and list growth • Build funnels connecting content to list, retreat, book and event sales • Coordinate international travel, filming permissions, local fixers and retreat logistics • Ensure every trip produces content through shot lists, capture support and publishing plans • Build and manage the speaking pipeline and book conferences, summits and events worldwide • Develop a tiered podcast booking strategy and target 30–50 mid-tier appearances in year one • Support book launches and publicity campaigns • Maintain speaker, media and press assets • Track bookings against subscribers, list growth, sales and relationships

🎯 Requirements

• Strong video editing skills in Premiere Pro, DaVinci Resolve, Final Cut or CapCut Pro • Portfolio of short-form video that performed • Experience hiring and managing freelancers • Fluency across YouTube, Instagram, LinkedIn and TikTok as a creator or operator • WordPress experience • Experience with an email marketing platform such as Klaviyo, ActiveCampaign, ConvertKit or Kajabi • Strong writing ability for blogs, emails, captions and pitches • Ability to manage international travel logistics and a speaking calendar • Self-directed execution • Industry experience in wellness, health, travel or hospitality strongly preferred • Background in history, classics, mythology, religious studies or anthropology strongly preferred • Spanish is a significant advantage; Italian, French or Portuguese are a plus • YouTube channel growth experience specifically preferred • Brand partnership or sponsorship closing experience preferred • Podcast production experience preferred • SEO fundamentals preferred • Design capability using Canva, Figma or Adobe preferred • Prior experience supporting a creator, author or speaker preferred • Publicity, PR or book launch experience preferred

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