Senior Marketing Manager, B2B

🔥 16 hours ago

🇺🇸 United States – Remote

💵 $100k - $122k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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QuinStreet

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🛍️ eCommerce

📣 Marketing

💰 Venture Round on 2007-03

eCommerce • Marketing

QuinStreet is a pioneer in powering decentralized online marketplaces that connect searchers and consumers looking to research and compare options with brands. Operating one of the nation's largest media networks, QuinStreet utilizes its industry-leading segmentation and AI-driven matching technologies to help consumers discover better solutions and enable brands to effectively target in-market customer prospects with precision. With over 20 years of experience and a focus on performance marketing, their campaign-results-driven decision engines are designed to deliver measurable and optimized results for both consumers and brands.

📋 Description

• Lead the B2B inbound marketing function within the home services vertical • Own inbound marketing strategy and performance, including MQL generation, organic and paid acquisition channels, landing pages, and lead capture programs • Establish and achieve MQL, pipeline, and revenue goals • Analyze funnel performance and marketing data to identify optimization and growth opportunities • Develop and oversee B2B events and trade show programs with measurable outcomes and consistent brand messaging • Oversee the marketing technology stack, reporting infrastructure, and workflow processes through the Marketing Operations Manager • Ensure data integrity, accurate attribution, and reliable funnel reporting using Salesforce as the system of record • Maintain intake, approval, and operational processes across marketing functions • Develop and execute a unified strategy across inbound marketing, events, and marketing operations • Partner with Sales, Product/IT, and Account Management teams on business initiatives • Lead, coach, and develop marketing professionals and managers • Foster accountability, collaboration, and continuous improvement across the marketing organization • Identify and implement process improvements • Provide leadership with data-driven recommendations on risks, opportunities, and trade-offs

🎯 Requirements

• 6+ years of B2B marketing experience • At least 2 years managing and developing marketing professionals or managers • Deep hands-on experience leading inbound marketing or demand generation, including MQLs, inbound channels, and pipeline contribution • Experience managing inbound marketing, events or field marketing, and marketing operations • Strong experience using Salesforce and CRM data to measure marketing performance and pipeline/revenue contribution • Ability to balance strategic planning with hands-on execution • Proven ability to build data-analysis-based recommendations and resolve data gaps • Strong attention to detail and accurate, high-quality work • Excellent written and verbal communication skills, including presenting risks, trade-offs, and recommendations to senior leadership • Demonstrated success leading, coaching, and developing high-performing teams • Strong problem-solving skills and ability to evaluate business impact and drive practical solutions • Experience with Tableau or other marketing reporting and dashboarding tools preferred • Experience in home improvement, home services, marketplace, lead generation, or B2B SaaS industries preferred • Experience working in a remote corporate environment and building marketing operations processes preferred

🏖️ Benefits

• Performance bonus or commission eligibility • Health care benefits • Retirement benefits • Paid sick leave • Parental leave • Paid time off or vacation benefits • Other tax-reportable benefits • Remote work arrangement

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