Senior Performance Marketing Manager

3 days ago

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Siemens Healthineers

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Healthcare Insurance • Biotechnology • Medical Device

Siemens Healthineers is a leading MedTech company focused on pioneering breakthroughs in healthcare. They offer a comprehensive portfolio that addresses the entire care continuum for serious diseases, including medical imaging, laboratory diagnostics, point-of-care testing, and digital health solutions. With a commitment to innovation, sustainability, and improving patient access to care, Siemens Healthineers collaborates with healthcare professionals and organizations globally to advance medical technology and enhance patient outcomes.

10,000+ employees

⚕️ Healthcare Insurance

🧬 Biotechnology

💰 $1.5M Grant on 2021-05

📋 Description

• Enhance operational effectiveness of global marketing campaigns by streamlining processes • Align cross-functional teams and ensure seamless coordination between content strategy, digital strategy, and regional/zone marketing • Drive performance through clear KPIs, dashboards, and actionable insights • Report on project execution and budget tracking for the department • Build organizational capability by creating toolkits and playbooks that strengthen campaign execution • Serve as the operational bridge between content strategy team and digital strategy team • Track campaign performance and share performance insights with stakeholders • Analyze and present campaign performance reports across channels • Develop and deliver toolkits, and playbooks to elevate marketing capabilities

🎯 Requirements

• Bachelor’s degree in marketing, Digital Marketing, Business, Communications, or related field required • MBA or advanced degree preferred, especially with focus in marketing, analytics, or operations • 7+ years of marketing experience, with at least 3–5 years in marketing operations, performance marketing, campaign management, or digital marketing • Experience in B2B healthcare, medical technology, diagnostics, or pharmaceutical marketing strongly preferred • Proven experience leading global or multi-region campaigns within matrix organizations • Hands-on experience with marketing technology platforms (e.g., Eloqua, Adobe Analytics and Domo, CMS, CRM, analytics dashboards, etc.) • Strong understanding of omnichannel marketing performance • Demonstrated success building dashboards, reporting frameworks and data-driven optimization plans, identifying trends and recommending adjustments in real-time • Experience working within regulated marketing B2B environments and compliance/promo review considerations • Strong stakeholder management, presentation skills, and ability to influence without direct authority.

🏖️ Benefits

• medical insurance • dental insurance • vision insurance • 401(k) retirement plan • life insurance • long-term and short-term disability insurance • paid parking/public transportation • paid time off • paid sick and safe time