Manager, Social Commerce

🕒 October 22

🇺🇸 United States – Remote

💵 $100k - $110k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

👔 Manager

🚫👨‍🎓 No degree required

👻 Ghost score 3%

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OUAI

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

🍽️ Food & Beverage

🏥 Healthcare

🏭 Manufacturing

💰 Venture Round on 2017-12

Food & Beverage • Healthcare • Manufacturing

OUAI is a company specializing in hair care, body care, and fragrance products. It offers a wide range of products such as shampoos, conditioners, body cleaners, and scented mists. With a focus on catering to various hair types and concerns, OUAI provides products aimed at improving scalp health, reducing frizz, and addressing dandruff. The company also has a selection of body creams, scrubs, and perfumes. Additionally, 'OUAI' in French signifies 'yes', reflecting its brand ethos and Parisian-inspired style. The company emphasizes sustainability and offers refill options for many products to reduce waste.

📋 Description

• Manage day-to-day TikTok Shop operations, including product listings, PDP content, pricing, promotions, inventory alignment and Shop & fulfillment health metrics. • Build and scale the TikTok Shop affiliate program by recruiting, seeding and activating creators, setting commission structures, and managing target collaborations and open plans. • Identify top-performing content and scale it with GMV Max and Spark Ads in partnership with Growth and Influencer teams. • Plan and execute creator-hosted LIVE sessions and explore brand-hosted LIVEs, including run-of-show, offers, talent and post-show analysis. • Lead OUAI's participation in TikTok Shop platform tentpoles such as Brand Days, TTS promotions and Black Friday/Cyber Monday. • Own the social commerce roadmap, revenue forecasts and budgets. • Coordinate TikTok Shop pricing, promotions and bundles with Amazon Marketplace, DTC and retail partners; maintain a shared promo calendar and protect brand margin and price integrity. • Track and report GMV, orders, AOV, top SKUs, creator productivity, content velocity and TTS contribution margin; deliver weekly and monthly performance readouts to the Director of Growth. • Run structured tests on offers, bundles, creator tiers, content formats and LIVE cadence; turn learnings into playbooks. • Manage relationships with platform partner managers, agencies and affiliate, sampling and analytics tools. • Ensure creator content and claims meet FTC disclosure guidelines, platform policies and OUAI brand and regulatory standards. • Monitor platform changes, new features and competitor activity across beauty and haircare. • Report to the Director of Growth on the Digital team.

🎯 Requirements

• 3-4+ years of experience in e-commerce, social commerce, influencer marketing or growth. • 2+ years of hands-on experience managing a TikTok Shop, with a track record of growing GMV through affiliates and content. • Experience with beauty, personal care or another consumer brand. • Familiarity with affiliate and creator tools such as Cruva, Grin, CreatorIQ, Kin or similar. • Strong analytical skills: comfortable building forecasts, working in spreadsheets and turning platform data into clear recommendations. • Deep understanding of creator culture and short-form content. • Excellent project management and communication skills; able to juggle launches, LIVEs and creator pipelines at once. • Experience with TikTok Ads Manager, GMV Max, Spark Ads and Amazon Ads. • On-camera or LIVE-hosting experience. • Experience launching social commerce in new markets (e.g., UK, Canada).

🏖️ Benefits

• Annual Base Salary Range is $100,000 - $110,000K (based on experience) • Medical + Dental + Vision • Unlimited PTO • 25+ Paid Holidays • Matching 401k program • Quarterly OUAI Product Stipend + Employee Discounts • Flex Fridays • Employee HSA and FSA • Charity matching and education reimbursement • Move Your OUAI (Exercise Reimbursement)

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