Product Marketing Manager

Job not on LinkedIn

🔥 5 minutes ago

🇨🇦 Canada – Remote

💵 $100k - $115k / year

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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TrustArc

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

🏥 Healthcare

⚖️ Legal

Consulting • Healthcare • Legal

TrustArc is a leading provider of privacy compliance solutions, helping companies navigate, automate, and certify their compliance with data protection regulations such as GDPR, CCPA, and others. TrustArc offers a comprehensive suite of products including Privacy Studio, Governance Suite, Assurance Services, and various certifications. These solutions are designed to automate consent management, enhance customer trust, streamline privacy workflows, and ensure robust data governance. The company is trusted by over 1500 companies worldwide, providing tools to manage AI governance, consumer preference management, data mapping, and vendor risk management.

📋 Description

• Serve as chief product evangelist for the represented TrustArc product through internal and external promotion and enablement • Deliver messaging and positioning communicating the value of new and existing capabilities • Create content for product launches, positioning, sales materials, and demand-generation campaigns, including landing pages, emails, social media, and blogs • Write and A/B test website messaging and positioning using a data-driven perspective • Project-manage and collaborate on product demo videos, including writing and developing video content • Develop solution-marketing website content and make technical content easy to understand • Conduct customer, market, and competitive research to shape messaging, campaigns, and sales artifacts • Drive market analysis, competitor research, customer persona development, and value proposition creation • Educate sales and customer-facing teams on current product messaging • Outline and lead product marketing activities for product launches • Support strategic initiatives that drive customer adoption and help existing customers gain more value from software and services • Partner with Product Marketing, Content Marketing, privacy experts, and agencies to create full-funnel solution marketing content • Lead company research projects for thought-leadership content and insights • Write and edit engaging scripts for brands and products • Support lead-generation activities such as webinars and tradeshows

🎯 Requirements

• 3+ years of product marketing experience • 3+ years of experience writing a full range of content, including ebooks, blogs, demo videos, emails, and sales materials • Experience testing and optimizing content and CTAs to drive engagement • Proven experience developing compelling product narratives • Strong project management skills • Strong written and verbal communication skills • Firm grasp of developing strategic product marketing campaigns • Ability to quickly understand complex technical concepts and accurately distill them into digestible content for a wide range of audiences • Experience in SaaS or B2B is a plus • Experience in online privacy is nice-to-have but not necessary

🏖️ Benefits

• Unlimited paid time off / Endless PTO Program • Flexible working hours • 100% work from home • Health, Vision, and Dental Care, also available for partner • Industry-specific learning support • Weekly virtual team events, including trivia games, international pet day celebrations, lunch’n’learns, and exercise classes • Women at TrustArc ERG • Semi-annual awards including a paid vacation • Opportunities to participate in regional philanthropic activities • Opportunities to participate in health-focused activities including mindfulness, wellness, and active lifestyle programs • $2,500 active employee referral program