Digital Marketing Specialist

🔥 11 minutes ago

🇺🇦 Ukraine – Remote

⏰ Full Time

🟢 Junior

🌐 Digital Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BetterMe

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

🍽️ Food & Beverage

📣 Marketing

Healthcare • Food & Beverage • Marketing

BetterMe is a wellness-focused company that offers fun and simple fitness solutions, including personalized activities, a Wall Pilates program, calisthenics workouts, and meal timing strategies like intermittent fasting. Its products are designed to cover a range of wellness needs, making fitness accessible and enjoyable for users at various levels. BetterMe also places a strong emphasis on user privacy and data management, providing users with choices about how their data is used and processed to enhance their experience while using the company's services. Their technology optimizes site experiences, ad relevance, and user engagement while ensuring the security and functionality of their products.

📋 Description

• Develop and scale Meta as a key user-acquisition channel • Build and optimize campaigns using AI-powered tools • Identify trends and generate creative hypotheses • Collaborate with creatives to find effective ad concepts and formats • Run A/B tests across campaigns, audiences, and ad creatives • Translate performance insights into actionable briefs for the design team • Collaborate with analytics, creative, and product teams on full-funnel acquisition strategies • Manage advertising budgets • Report on channel performance • Forecast the impact of user-acquisition activities on key business metrics

🎯 Requirements

• At least 1 year of experience in Performance Marketing with hands-on campaign management in Meta Ads • Solid understanding of Meta Ads, including campaign structure, audience targeting, creative formats, and attribution • Practical experience using AI tools for research, content, analysis, or optimization • Experience managing advertising budgets and converting performance data into business forecasts and reports • Strong organizational skills and cross-functional collaboration experience • Proactive mindset and ability to generate ideas and find solutions • Experience in fashion-tech is a plus

🏖️ Benefits

• Access to AI tools and freedom to integrate them into the workflow • Culture of experimentation • Room to grow as the team and product scale • Flexible work format: office, remote, or hybrid • Corporate gym workouts with professional trainers • Massage • Corporate lunches • Sports and team activities • Regular online workouts • Partner discounts • Free access to BetterMe products • Health insurance and corporate doctor • Supportive open communication and honest feedback • Support for sports events, including covered entry fees • New hardware and equipment for productive work • Legal and finance support, including personal consultations