
10,000+ employees
Founded 1902
👥 B2C
🏭 Manufacturing
🔬 Science
🔥 Funding within the last year
💰 $1.5G POST IPO DEBT on 2026-07
B2C • Manufacturing • Science
BAT is British American Tobacco, a multinational tobacco company focused on building "A Better Tomorrow™" by transforming its portfolio toward smokeless products. The company emphasizes tobacco harm reduction through science and research, develops and markets brands across modern oral, vapour and heated product categories (brands cited include Vuse, Velo and glo), and operates large-scale manufacturing and supply-chain functions while reporting on sustainability, governance and investor affairs. BAT presents itself as pursuing a strategic shift from cigarettes to reduced-risk alternatives, with substantial emphasis on R&D, regulatory engagement, and sustainability.
🕒 October 13
🗣️🇩🇪 German Required
Where this job comes from
Posted on BAT's careers page, not through a job board
First seen by Remote Rocketship October 13
Still open on BAT's site. Checked 2 hours ago.

10,000+ employees
Founded 1902
👥 B2C
🏭 Manufacturing
🔬 Science
🔥 Funding within the last year
💰 $1.5G POST IPO DEBT on 2026-07
B2C • Manufacturing • Science
BAT is British American Tobacco, a multinational tobacco company focused on building "A Better Tomorrow™" by transforming its portfolio toward smokeless products. The company emphasizes tobacco harm reduction through science and research, develops and markets brands across modern oral, vapour and heated product categories (brands cited include Vuse, Velo and glo), and operates large-scale manufacturing and supply-chain functions while reporting on sustainability, governance and investor affairs. BAT presents itself as pursuing a strategic shift from cigarettes to reduced-risk alternatives, with substantial emphasis on R&D, regulatory engagement, and sustainability.
• Support the E-commerce & CRM Deployment Manager in delivering Vuse and Glo e-commerce targets via on-time, in-full implementation of digital activations • Develop and deploy e-commerce activation concepts for end-market-specific activations, including asset creation and approvals • Brief, test, and approve technical enhancements and UX/UI optimizations based on area plans, consumer insights, and market trends • Collaborate with area digital, end-market CRM Deployment, and Loyalty Deployment teams to implement activations across digital touchpoints • Exchange results, derive learnings, and contribute to future plans • Coordinate end-market and area digital teams to align plans with performance and FY KPI achievement • Own end-market forecasts and stocks according to the cycle plan • Manage third parties, including creative agencies and warehouse processes, to ensure implementation and order fulfilment • Monitor competitors and explore new digital marketing touchpoints and advertising channels • Present results, learnings, recommendations, and outlooks to senior stakeholders
• University degree with focus on Marketing, ideally Digital Marketing • First experience in e-commerce deployment positions • At least 2 years of work experience in a digital-driven job • Understanding of consumer purchase decisions • Affinity for new media and technical innovations • Curiosity for new digital trends • Project management skills • Ability to drive and execute cross-functional projects • Flexibility and intrinsic motivation to push projects forward autonomously • Strong analytical and communication skills • Ability to manage several stakeholders simultaneously • Thinking outside established ways of working to solve challenges • Strong team player • Fluent in German and English
• Full subsidy of the ‘Deutschland-Ticket’ • Discounts with fitness centres • Corporate Benefits discounts • Diverse online and offline training and development opportunities • Flexible working hours, remotely or at the office • State-of-the-art office environment in Hamburg city centre with Alster view • Dedicated Oasis area • Regular after-work and office parties • Opportunity to shape the transformation of an entire industry • Continuous improvement within a transformative environment • Internal advancement and career progression opportunities • Inclusive employee experience and support for reasonable adjustments or accommodations during recruitment • Global Returners program support for professionals restarting careers after an extended absence • Social, emotional, physical, and financial wellbeing benefits and initiatives
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