Content Strategy Lead – Sub-Saharan Africa

🔥 12 hours ago

🦁 Africa – Remote

⏰ Full Time

🟠 Senior

🧐 Strategy

👻 Ghost score 11%

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Canva

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2013

☁️ SaaS

📱 Media

📚 Education

💰 $200M Venture Round on 2021-09

SaaS • Media • Education

Canva is a versatile online design platform that empowers users to create a wide range of professional designs with ease. From social media posts and presentations to business cards and posters, Canva provides thousands of templates and design tools to help users bring their creative ideas to life. The platform also offers a suite of AI-powered features to enhance creativity and productivity, including tools like Magic Write for copy generation and Magic Edit for photo transformations. Canva caters to individuals, teams, and enterprises, making it an ideal solution for collaborative design and workflow management. It is also committed to sustainability and social impact, offering free educational and nonprofit access to its premium features.

📋 Description

• Prioritise and execute country content strategy and growth levers • Own content health and production to drive relevance, scale, and business impact • Ensure content meets Canva standards, resonates culturally, and supports strategic growth metrics • Gather input from sales, partners, and local peers to refine content strategies • Own content performance across discovery and editorial • Optimise local content for engagement, activation, and retention through search, recommendations, and editorial • Execute editorial strategy across surfaces such as Showcases • Identify and activate cultural moments with Marketing, Social, and PR • Partner strategically with the Sub-Saharan Africa Country Manager and country peers • Align priorities, unblock execution, and drive content-led growth • Build relationships with local creators and partnerships to activate a thriving content ecosystem • Work across AIGC, creators, localisation, bespoke, and partnership production streams • Translate regional direction into actionable country-level plans • Work closely with Africa Design Leads to bring content plans to life

🎯 Requirements

• 3–5+ years of experience in content strategy, regional business strategy and operations, partnerships, or similar roles within high-growth content, media or marketplace global technology companies • Deep understanding of content, trends, and aesthetics in the relevant market(s) • Proactive, solutions-driven approach balancing strategy with hands-on execution • Exceptional stakeholder management skills • Experience in fast-moving, dynamic environments and comfort with ambiguity and change • Strong analytical skills to assess content performance and inform strategy adjustments • Track record of managing production workflows, partnerships, and/or supporting and activating local creators • Language skills and cultural knowledge relevant to the geographic market • Ability to work effectively across different time zones

🏖️ Benefits

• Paid day rate for the 12-month contract • Professional development programs • Content Strategy speciality growth infrastructure • Coaching and support from an EMEA Content Strategy Lead • Exposure to AI-powered content innovations and emerging technologies • Hands-on experience with a complex global content ecosystem • Cross-functional collaboration with senior leadership and teams across Canva • Opportunity to influence product strategy and reach millions of users