Director of Brand – Thought Leadership

🔥 9 minutes ago

🇩🇰 Denmark – Remote

⏰ Full Time

🟠 Senior

👔 Director

👻 Ghost score 11%

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Cookie Information

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Cookie Information is an EU-based consent management platform (CMP) and SaaS provider that helps websites and mobile apps stay privacy-compliant while recovering privacy-friendly analytics. The company offers customizable cookie banners, mobile SDK consent banners, CMS plugins, automated compliance scans, and native Google Consent Mode v2 integration to enable attribution and anonymous tracking even when cookies are declined. Hosted on EU servers and designed for GDPR/CCPA and WCAG 2. 2 compliance, Cookie Information targets data-driven organizations and marketing teams that need both legal consent management and reliable analytics without sacrificing user privacy.

📋 Description

• Own and evolve coherent brand strategy and architecture across Cookie Information, Piwik PRO and Sheltr • Ensure clear positioning, differentiation and consistent brand experiences • Connect brand investments to business objectives, set priorities and success measures, and inform strategic decisions with the CCO and CEO • Own brand health tracking and the annual brand review • Translate research and market insights into strategic recommendations • Lead PR, content, events, community and digital presence across the portfolio • Strengthen market visibility, credibility and category leadership • Lead and develop a multidisciplinary team • Align cross-functional stakeholders • Manage external agencies and strategic partners • Report to the CCO • Shape the group’s unified company and umbrella brand direction

🎯 Requirements

• Significant experience in brand strategy, brand management, communications and PR leadership • Track record of leading brand transformation, repositioning or portfolio development • Experience leading hybrid-working teams and managing complex stakeholder relationships • Strong commercial understanding and ability to connect brand investment to business priorities • Experience using market research and brand health metrics to guide strategic decisions • Excellent communication skills • Fluency in English (C2) • Nice-to-have: B2B SaaS, technology, data, privacy or analytics experience • Nice-to-have: Multi-brand portfolio, brand architecture or category creation experience • Nice-to-have: Experience with quantitative and qualitative research methods • Nice-to-have: Knowledge of GDPR and privacy-regulated markets • Nice-to-have: Fluency in German, French or a Nordic language • Willingness to travel up to 40% of the time

🏖️ Benefits

• Professional development budget • Health insurance • Other benefits • Positive, informal workplace • Opportunity to build a team and shape brand direction • Opportunity to influence strategic and commercial decisions • Opportunity to shape the story of privacy-first data and its role in the European market

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