Head of International Marketing

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ESN

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2004

🛍️ eCommerce

🧘 Wellness

eCommerce • Wellness

ESN is a German sports-nutrition and supplement brand operated by Fitmart GmbH & Co. KG that sells protein powders, vitamins, performance supplements, bars/snacks, and fitness apparel through an online shop. The site emphasizes muscle building, recovery, hydration and general fitness performance, offers promotions, subscription/newsletter marketing, and direct-to-consumer e-commerce features (localized shipping, payment options, and an outlet).

📋 Description

• Define brand positioning per market, balancing global consistency with local relevance • Develop and execute the omni-channel marketing activation plan to drive customer acquisition and retail growth • Build brand heat through local activations, content, and collaborations with world-class athletes and creators • Drive impactful D2C marketing and performance initiatives to grow traffic, conversion, and loyalty • Identify which content, creators, and channels best engage consumers and strengthen the brand • Partner with local markets to capture consumer insights and accelerate growth • Ensure seamless brand experience across e-commerce, retail, and social touchpoints • Lead small team of 1-2 directly and indirectly guide and lead 10+ people in markets and in HQ

🎯 Requirements

• Minimum 7 years of experience in marketing within FMCG or consumer lifestyle brands, with strong local activation and regional management exposure • Proven track record in brand building combined with hands-on experience in performance marketing (lower funnel) and influencer marketing • Strong understanding of product and category storytelling — knowing how to position hero products and create excitement across markets • Data-driven mindset with the ability to translate insights into growth decisions • Highly ambitious and hungry to make things happen — thrives in a fast-moving, high-performance environment • Hands-on, entrepreneurial approach — this is not corporate; it’s about building things from scratch with passion and fun • A genuine team player who brings energy, collaboration, and drive to every project • Deep understanding of consumer behavior, culture, and digital engagement • Passion for sports, performance, and the lifestyle that defines ESN’s community • Fluency in Dutch is a big plus

🏖️ Benefits

• Flexible working hours and remote work options • Attractive employee discounts • Subsidy for the E-gym Wellpass • Workation • Corporate benefits • 28 days vacation/year • and much more