Product Marketing Manager – m/f/d

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🕒 May 29

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Web Inclusion Company

WebsiteLinkedInAll Job Openings

11 - 50 employees

If you want to understand accessibility in the digital realm, it's best to take a look at the analog world. There, accessibility is usually defined like this: if everyone has access to all areas of life and activities, they are considered barrier-free. This applies equally to people with and without disabilities.

📋 Description

• Positioning and market launches of our products • Developing messaging, market analyses, and differentiation strategies • Supporting the sales teams with materials and insights • Market, target audience & customer analysis • Creating and maintaining pitch decks, one-pagers, and product presentations • Leading the go-to-market strategy for new products and features • Responsible for internal product briefings and coordinating launch communications • Coordinating external announcements and follow-up activities after launch

🎯 Requirements

• At least 3 years of experience in product marketing, ideally in a B2B SaaS or tech environment • Strong understanding of buyer personas, go-to-market strategies, and positioning • Excellent communication and storytelling skills in German and English • Experience conducting customer and market analyses • Proficiency in creating sales materials, messaging frameworks, and battle cards • Ability to collaborate cross-functionally with sales, product, and marketing • Strong organizational skills and attention to detail • Passion for digital accessibility and impact-driven work

🏖️ Benefits

• 31 days of vacation • Flexible working hours • Supportive, ambitious team