Lead Strategy Manager

🕒 September 18

🇲🇽 Mexico – Remote

⏰ Full Time

🟠 Senior

🧐 Strategy

👻 Ghost score 22%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Farmers Insurance

WebsiteLinkedInAll Job Openings

10,000+ employees

🚘 Automotive

💼 Consulting

🏥 Healthcare

💰 $300M Debt Financing - Farmers Insurance on 2024-10

Automotive • Consulting • Healthcare

Farmers Insurance is a U. S. -based insurance group that provides personal and commercial property & casualty insurance, life insurance, and financial services through a network of independently operated agencies. The company offers programs to build, buy, or work for agencies—providing training, coaching, and business support—and distributes products through multiple affiliated insurers and financial services entities across states.

📋 Description

• Analyze agency and lead performance to identify trends, opportunities, and performance gaps • Use data and performance insights to support agency growth and business decisions • Monitor lead volume, quality, conversion, cost, and other relevant performance metrics • Work directly with agents and agency teams to understand challenges, identify opportunities, and improve lead performance and agent experience • Coordinate with external vendors to monitor lead performance, resolve issues, and identify opportunities for optimization • Partner with Marketing, Regional Staff, District and Regional Managers, and leadership to align on agency growth priorities and initiatives • Coordinate projects involving agencies, vendors, and internal stakeholders • Evaluate lead-source and vendor performance and provide recommendations for optimization • Support lead routing and distribution strategies to improve lead allocation and agency performance • Prepare and communicate reports, analysis, and recommendations to stakeholders • Identify opportunities to improve productivity, lead conversion, and overall marketplace performance • Translate data and analysis into clear, actionable business recommendations • Support continuous improvement initiatives focused on agency growth and marketplace effectiveness

🎯 Requirements

• High school diploma or equivalent required • Bachelor’s degree preferred in finance, marketing or business, or equivalent combination of education and experience • Minimum five years of insurance and marketing experience required, preferably with that experience in the field distribution or sales experience areas • Previous finance experience including invoice review, processing and validation (A/P, Accounting, or Auditing/QA) preferred • Previous vendor management and relationship experience required • Strong communication skills and ability to negotiate contracts and services required • Experience in P&C, Life, Health, Mortgage, Financial Services, or another lead-driven industry • Experience with programmatic media buying, digital advertising, DSPs, or AdTech • Experience with lead marketplace or performance marketing platforms • Experience with vendor performance management and optimization • Valid, local legal authorization to work in Mexico at the time of hire

🏖️ Benefits

• Comprehensive benefits package • Career development and training opportunities • Flexible work arrangements • Dynamic and inclusive work culture within a globally renowned group • Private Health Insurance • Pension Plan • Paid Time Off • Training & Development

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