Senior Media Buyer – Adult

🔥 2 hours ago

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Fayara.com

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2024

📣 Marketing

☁️ SaaS

🤝 B2B

Marketing • SaaS • B2B

Fayara is a long-term builder of digital businesses focused on AdTech and MarTech. It combines entrepreneurial leadership, proprietary technology and a shared operational platform to help portfolio companies grow faster and create lasting value. Fayara provides scalable platforms and high-load systems, data-led performance marketing and growth intelligence, and monetization and optimization infrastructure for complex markets. Each company operates independently while benefiting from centralized engineering, marketing and operational expertise under a model of direct ownership and autonomous leadership.

📋 Description

• Manage and scale paid media campaigns across leading adult advertising platforms • Manage monthly advertising budgets of €150,000–€200,000 while maintaining profitability targets • Launch, test, and optimise campaigns across multiple geographies and traffic sources • Run creative, funnel, landing page, and audience tests to improve campaign performance • Monitor CTR, CVR, eCPA, eCPL, ARPU, retention, and ROI • Scale winning campaigns and eliminate underperforming traffic • Use Voluum, RedTrack, Binom, or similar tracking platforms for accurate tracking and optimisation • Collaborate with the Media Buying team to identify growth opportunities and share performance insights • Stay current with industry trends, ad formats, platform updates, and compliance requirements • Drive sustainable revenue growth through paid media • Participate in the recruitment process through conversations and interviews with Recruitment, the Hiring Manager, CEO, and HR

🎯 Requirements

• 3–5+ years of proven paid media experience within the adult vertical, including dating, cams, VOD, or similar • Hands-on experience with ExoClick, TrafficJunky, TrafficStars, Adsterra, or similar adult advertising networks • Demonstrated success scaling campaigns while maintaining strong ROI and profitability • Strong understanding of campaign optimisation, audience segmentation, funnel strategy, and creative testing • Experience managing six-figure monthly advertising budgets • Proficiency with Voluum, RedTrack, Binom, or similar tracking platforms • Strong analytical skills and ability to make data-driven decisions • Excellent understanding of CTR, CVR, eCPA, eCPL, ARPU, retention, and customer acquisition economics • Strong communication skills and ability to document strategies and performance clearly • Fluent English, written and spoken • Experience with programmatic or RTB buying is an advantage • Experience working directly with SSPs, DSPs, or adult publishers is an advantage • Familiarity with API-based campaign automation is an advantage • Knowledge of compliance and age-verification requirements across EU, UK, and US markets is an advantage • Established network of contacts within the adult advertising industry is an advantage

🏖️ Benefits

• Uncapped profit-sharing bonus scheme • Remote work • Flexible engagement type (contractor / freelance)