Growth Lead / Acquisition Lead

Job not on LinkedIn

🔥 18 hours ago

🇫🇷 France – Remote

💵 €600 - €1k / year

⏳ Contract/Temporary

🟠 Senior

📈 Growth Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Forrest

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1955

🏗️ Construction

🛍️ eCommerce

🛒 Retail

Construction • eCommerce • Retail

Forrest is a pre-launch, consumer-facing online brand that appears to be preparing an e-commerce storefront. The website includes an email signup for launch notifications and shopping cart/checkout UI, indicating it will sell products directly to customers, though the specific product category is not stated.

📋 Description

• Build a 90-day digital acquisition plan for the launch • Define the channel mix across Meta Ads, Google Search, Google Shopping, Performance Max, retargeting, CRM, newsletter, content and collaborations • Structure the acquisition funnel from traffic to conversion • Identify and test relevant creative angles for FORREST • Work with creative teams to brief and evaluate performance assets • Coordinate media buying, CRM, tracking and creative specialists when needed • Set up a simple but useful reporting system • Analyse CAC, ROAS, conversion rate, average order value, cost per lead, email sign-ups and margin impact • Recommend budget allocation and scaling decisions • Help improve the e-commerce journey, including landing pages, product pages, reassurance, storytelling, checkout and post-purchase flows • Translate learnings into clear weekly decisions • Build a learning system to understand the audience, strongest messages and best acquisition channels • Work directly with the founders during the e-commerce launch

🎯 Requirements

• Senior profile with strong experience in digital acquisition for DTC, e-commerce or premium consumer brands • Experience launching or scaling DTC brands • Experience with physical products and e-commerce • Experience with premium or high-consideration purchases • Experience with paid acquisition, especially Meta and Google • Experience with CRM, email flows and lead generation • Experience with Shopify or similar e-commerce environments • Experience with funnel analysis and conversion optimisation • Experience with creative testing and performance storytelling • Experience working directly with founders or small senior teams • Ability to connect brand, business, creativity and data • Comfortable discussing CAC, ROAS, margins, conversion rate, creative angles, brand positioning, customer journey, acquisition budget and testing methodology • Pragmatic, structured and senior enough to challenge the team when needed • Freelance / fractional availability • Availability for an initial 3-month mission, at 1.5 to 2 days per week • Able to start as soon as possible

🏖️ Benefits

• Possible extension after the launch phase • Remote possible • Regular working sessions with the founders