Staff Engineer – Funnels AI

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🕒 December 4, 2025

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HighLevel

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2018

☁️ SaaS

🤝 B2B

💰 Series A on 2021-11

SaaS • Marketing • B2B

HighLevel is an all-in-one marketing and sales platform designed to help businesses grow and succeed. The platform consolidates various marketing tools into a single solution, providing features such as lead capture through landing pages, surveys, forms, and calendars, as well as tools for nurturing leads via automated messaging across multiple channels including phone, SMS, email, and social media. HighLevel offers customizable solutions like online appointment scheduling, multi-channel follow-up campaigns, and pipeline management. Additionally, businesses can build websites, funnels, and landing pages using the intuitive page builder. HighLevel supports integrating with existing systems via API, and offers a membership platform for community building and course management. The platform is targeted towards marketers and offers white-labeling options for businesses to brand the software as their own. With a community-driven development approach and award-winning support, HighLevel is focused on empowering businesses to streamline their operations and enhance their marketing efficiencies.

📋 Description

• Own architecture and scaling decisions for core Funnels AI platform components (e.g., Funnel Generation Engine, Predictive Optimization Models, AI Content Systems) • Lead design and implementation of cross-cutting initiatives to improve system responsiveness, generation accuracy, and platform robustness • Build scalable, fault-tolerant LLM pipelines for content generation, layout creation, experimentation, and AI-driven user guidance • Work hands-on with technologies like NestJS, Node, Firestore, Vector Databases and Microservices • Design distributed systems that handle high-throughput generative and analytical workloads while ensuring correctness and low latency • Drive improvements in observability using Prometheus/Grafana, OpenTelemetry, and structured logging • Establish and maintain SLOs for generation latency, correctness, model safety, and system uptime • Mentor and guide engineers across squads, promoting technical excellence, code quality, and high-ownership culture • Partner with PMs, designers, and other engineering leaders to define long-term roadmap and deliver high-performing AI-powered funnel features

🎯 Requirements

• 8+ years of backend engineering experience, including distributed system design and high-scale platform development • Deep expertise in event-driven architectures, asynchronous workflows, and high-throughput data pipelines. • Strong command of relational + NoSQL data models and complex transactional data • Fluency in LLM integrations, vector search, embeddings, RAG patterns, and generative AI frameworks • Familiarity with frontend architecture using Vue a solid understanding of UI/UX principles • Operational Excellence • Experience with monitoring, alerting, and incident response for production systems • Strong instincts for scaling, latency optimization, and reliability under real-world load • AI & LLM Safety • Experience implementing structured generation, verification layers, retrieval-based grounding, and guardrails to reduce hallucinations • Understanding of prompt engineering patterns, context injection, and model evaluation

🏖️ Benefits

• EEO Statement • Equal Opportunity Employer • Compliance with government record keeping, reporting, and other legal requirements.