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Content Manager

🔥 6 minutes ago

🇩🇪 Germany – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

Where this job comes from

Posted on Gusti Leder GmbH's careers page, not through a job board

First seen by Remote Rocketship 6 minutes ago

Logo of Gusti Leder GmbH

Gusti Leder GmbH

201 - 500 employees

Founded 2009

👗 Fashion

🛒 Retail

👥 B2C

Fashion • Retail • B2C

Gusti Leder GmbH is a company dedicated to providing high-quality leather products, ranging from bags, accessories, and apparel to bicycle gear and home goods. They emphasize sustainability through their involvement in the SLOW fashion movement, ensuring transparency in production and collaboration with local producers. Customers can personalize items with engravings and enjoy repair services within the warranty period, highlighting their commitment to quality and customer satisfaction. By promoting leather as a recyclable material, Gusti Leder aims to influence positive change and environmental responsibility in the fashion industry.

📋 Description

• Analyze and optimize existing Amazon listings across eight European marketplaces • Improve SEO titles, bullet points, product descriptions, and backend search terms • Review and optimize product images and A+ Content • Conduct keyword research and competitor analysis • Identify opportunities to improve product visibility, listing quality, and conversion rates • Prioritize optimization tasks and document changes systematically • Monitor listing performance and evaluate optimization results • Use AI tools, spreadsheets, and standardized workflows across a large product portfolio • Evaluate images and recommend improvements to quality, order, messaging, and visual presentation • Create clear briefs for graphic designers or other team members • Structure A+ Content and communicate product benefits, materials, features, and use cases • Analyze performance metrics and distinguish visibility problems from conversion problems • Develop hypotheses and prioritize improvements based on potential impact • Maintain consistent product information and brand communication across marketplaces • Manage multiple products and marketplaces simultaneously • Check product information and variations before making changes

🎯 Requirements

• Strong analytical and structured working skills • Excellent attention to detail and understanding of customer needs • Good writing skills and ability to create clear, persuasive product communication • Confident use of Excel or Google Sheets • Interest in e-commerce, SEO, product presentation, and data analysis • Ability to manage multiple products and tasks independently • Willingness to learn new tools, processes, and marketplace requirements • Fluency in all target languages is not required • Knowledge of German, French, Spanish, Italian, Dutch, Swedish, or English is a plus • Ability to research and optimize Amazon keywords, titles, bullet points, descriptions, and backend search terms • Ability to evaluate and improve product images and A+ Content • Understanding of Amazon image requirements and guidelines • Understanding of sessions, conversion rate, orders, and sales revenue • Ability to compare performance before and after listing changes • Ability to work systematically across European Amazon marketplaces • Ability to check translated content for accuracy, completeness, and consistency • Ability to manage multiple products and marketplaces simultaneously • Ability to follow workflows and quality-control procedures • Ideally, experience with Amazon Seller Central and bulk uploads via flat files • Previous Amazon experience is advantageous but not essential

🏖️ Benefits

• Freelancer / independent contractor arrangement • Remote worldwide work location • Flexible remote work arrangement

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