Digital Marketing Specialist, Healthcare/Homecare Industry

Job not on LinkedIn

🕒 May 25

🇵🇭 Philippines – Remote

💵 $6 / hour

⏱ Part Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 46%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Meal Helper Heroes

WebsiteLinkedInAll Job Openings

1 - 10 employees

🏥 Healthcare

🍽️ Food & Beverage

🎯 Recruiter

Healthcare • Food & Beverage • Recruitment

Meal Helper Heroes is a B2B service that sources, trains, and delivers elite offshore virtual assistants specialized in home care operations for home care agencies and franchisees. They provide recruiters, schedulers, on-call staff, finance and billing support, administrative assistants, and hybrid roles—offering HIPAA-compliant, flexible plans with no long-term contracts and specialized training through their Virtual Assistant Home Care Academy. The company emphasizes cost savings, higher retention, and scalable, home care–specific talent primarily sourced and managed from the Philippines and South America to help agencies run leaner and focus on client care.

📋 Description

• Manage local Google Ads search campaigns, negative keywords, and cost per lead • Design and run Facebook/Meta lead-generation ads targeting caregivers aged 45–65 • Ensure accurate lead tracking through CRM and call-tracking software • Schedule 3–5 educational social media posts weekly on Facebook, Instagram, and LinkedIn • Manage Google Business Profile reviews and respond to community inquiries • Engage in caregiver support and senior living groups to grow community authority • Research and call hospitals, SNFs, and doctors’ offices to arrange introductory meetings • Handle incoming phone and web-chat inquiries with an empathetic first touch • Perform hot transfers for urgent cases • Schedule home assessments for final closing • Manage monthly newsletters for past clients and professional partners • Track KPIs including lead volume, CPL, Google review rating, and appointment rate

🎯 Requirements

• Philippine-based candidates only • Exceptional verbal and written English communication • Proven experience managing Google Ads and Facebook Ads Manager • Experience with CRMs such as GoHighLevel or HubSpot • Experience with CallRail • Experience with Canva • Empathetic sales ability when assisting families in crisis • Comfort reporting weekly on ROI, CAC, and conversion rates • Healthcare or home care advertising experience is a major plus

🏖️ Benefits

• Competitive base pay • Remote work • Opportunity to make a difference for clients and families • Fun and supportive team environment • Collaboration, compassion, appreciation, purpose, and inclusion