Growth Marketing Specialist – Talent Marketplace

Job not on LinkedIn

🕒 July 28

🌐 Serbia, North Macedonia, +4 more countries – Remote

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⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Growth Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 26%

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Logo of Lago

Lago

1 - 10 employees

Founded 2024

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Lago is a recruitment service that connects digital marketing agencies and businesses with top-tier global talent from emerging markets. Since 2015, Lago has specialized in providing remote staffing solutions, offering roles such as virtual assistants, social media managers, and customer support representatives. The company aims to empower both agencies and talented professionals by facilitating rewarding job opportunities while enabling businesses to grow efficiently and cost-effectively.

📋 Description

• Develop and execute growth experiments across acquisition, activation, retention, and referral channels • Identify, prioritize, and test growth hypotheses using structured frameworks such as ICE and PIE scoring • Manage and optimize performance marketing channels, including paid social, paid search, email, and SEO • Analyze funnel data to identify conversion bottlenecks and develop strategies to address them • Own A/B testing programs across landing pages, ad creative, onboarding flows, and email sequences • Collaborate with product, content, and creative teams on cross-functional growth initiatives • Monitor and report on growth KPIs, including CAC, LTV, retention rates, and funnel conversion metrics • Build and maintain dashboards to track key growth metrics and experiment results • Research and implement new growth channels, tools, and tactics • Present experiment findings and growth insights to leadership with clear recommendations

🎯 Requirements

• 2–4 years of experience in growth marketing, performance marketing, or a related data-driven marketing role • Strong analytical skills; comfortable with data, attribution, and deriving actionable insights • Experience running A/B tests and managing structured experimentation programs • Proficiency in web analytics, including Google Analytics, Mixpanel, or similar tools, and marketing data • Hands-on experience with at least two growth/acquisition channels, such as paid, SEO, email, or referral • Ability to move fast, iterate, and prioritize in a growth environment • Strong written and verbal communication skills for cross-functional collaboration • Experience with growth in a SaaS, D2C, or ecommerce environment (nice to have) • Familiarity with product-led growth (PLG) strategies (nice to have) • Knowledge of SQL or basic data querying for self-serve analytics (nice to have) • Experience with landing page tools such as Unbounce, Webflow, or similar (nice to have) • Background in CRO (Conversion Rate Optimization) (nice to have) • Experience building and analyzing customer lifecycle email programs (nice to have)

🏖️ Benefits

• Become a Certified Professional through our vetting process • Showcase your profile on the HireLago Talent Marketplace, trusted by growing startups, agencies, and established companies worldwide • Gain access to exclusive remote opportunities before they're publicly advertised • Get matched with roles that fit your skills, experience, schedule, and salary expectations • Build long-term career opportunities through HireLago's growing global employer network • 100% free for professionals, with no placement fees, subscriptions, or hidden costs

Apply Now