Associate Director, Analytics and Insights

Job not on LinkedIn

🔥 58 minutes ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟠 Senior

👔 Director

Where this job comes from

Posted on Huge's careers page, not through a job board

First seen by Remote Rocketship 58 minutes ago

Logo of Huge

Huge

1001 - 5000 employees

📣 Marketing

🏨 Hospitality

🏭 Manufacturing

Marketing • Hospitality • Manufacturing

Huge is a creative growth acceleration company, dedicated to delivering real-world results for brands and businesses. With a focus on solving pressing challenges, Huge infuses creative capital into its clients' operations, helping them make significant changes that lead to substantial impacts for both the brands and their customers. Their approach combines design thinking, creativity, and technology to unlock growth through Experience Transformation, Technology Realisation, and Growth Creation, ultimately enhancing brand and customer experience, as well as fostering product innovation.

📋 Description

• Measure and optimize high-profile digital assets, including websites and mobile apps • Measure and optimize national media and marketing programs • Analyze digital advertising and user engagement data to inform marketing decisions • Partner with internal strategy, creative, program, planning, and technology teams and clients • Make actionable client recommendations and support additional engagements • Extend the agency’s analytics offerings • Manage a small team of analysts and provide leadership and direction • Oversee client deliverables, project budgets, and resource allocation • Consult with clients on web analytics platform selection, implementation, and remediation • Develop web analytics materials for capability presentations, pitches, RFIs, RFPs, project estimates, and SOWs

🎯 Requirements

• Ability to build compelling data-driven stories and communicate insights effectively • Demonstrated team leadership experience • Familiarity with statistical modeling, segmentation, value analysis, and reporting for websites, online advertising, social media, mobile, email campaigns, and e-commerce • Experience with A/B and multivariate test design, sample sizing, regressions, clustering, and statistical significance • Experience creating reporting templates, crafting narratives from data analysis, and preparing presentation materials • Experience crafting and analyzing online experiments • Experience presenting data-driven reports to clients with clear insights and business recommendations • Experience with Google Campaign Manager 360 and Looker Studio or other visualization tools • Familiarity with social monitoring tools such as Sysomos and Radian6 is desirable • Experience with GA4, Adobe Analytics, Tableau, SQL, and/or BigQuery is a bonus • Experience at digital advertising and/or media agencies is a bonus • If the selected candidate holds an Engineering or related degree requiring registration, they must present the professional license

🏖️ Benefits

• Inclusive employee experience and commitment to diversity • Equal opportunity employer • Inclusive, barrier-free recruitment and selection process • Confidential accommodation support during recruitment • Recruitment fees paid by workers will be repaid

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