Senior Social Media Strategist

🔥 7 minutes ago

🇵🇭 Philippines – Remote

💵 $2.5k - $4k / month

⏳ Contract/Temporary

🟠 Senior

💕 Social Media Manager

👻 Ghost score 0%

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Logo of Hunt St

Hunt St

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Hunt St is an Australia-based recruiting firm founded by brothers Shaun and Eliot with the aim of helping small and medium-sized enterprises (SMEs) hire top offshore talent directly, avoiding the high costs associated with traditional outsourcing agencies. The company offers a unique one-time finder's fee model, enabling clients to save significantly on recruitment costs. They provide comprehensive services including job postings, candidate screenings, interviews, and legal support for compliant remote hiring. Hunt St specializes in sourcing talent from countries like the Philippines, Nepal, Indonesia, and India, offering a transparent and ethical hiring process that allows businesses to provide fairer compensation to employees while ensuring stringent security and compliance measures are met.

📋 Description

• Own paid and organic Meta strategy across a portfolio of healthcare clients • Develop audience strategies, messaging frameworks, funnel architecture, and content pillars aligned with client goals • Build testing roadmaps and refine strategies using performance insights • Identify opportunities for paid and organic activity to strengthen each other • Monitor Meta platform updates, algorithm changes, and emerging features • Plan and manage monthly Facebook and Instagram content calendars • Write engaging, conversion-focused social copy for healthcare audiences • Guide community engagement strategies and analyse engagement, reach, follower growth, and content performance • Provide strategic direction to the Meta Media Buyer on campaign objectives, audience targeting, creative testing, funnel strategy, and budget priorities • Review campaign performance and recommend optimisation opportunities • Ensure paid and organic campaigns work together across the customer journey • Escalate strategic recommendations and performance risks to the Marketing Manager • Develop campaign concepts based on audience insights and performance data • Write video scripts, ad hooks, and creative concepts for Meta campaigns • Brief and collaborate with designers, videographers, photographers, and the production team • Review creative assets before publication for strategic alignment and Meta optimisation • Improve creative based on campaign results • Ensure advertising complies with healthcare marketing regulations and Meta policies • Develop integrated paid and organic Meta reporting • Present actionable performance insights and recommendations to the Marketing Manager • Contribute to client reporting and strategy presentations • Identify opportunities and risks proactively • Build and maintain content planning and campaign workflows • Develop SOPs for Meta strategy and content processes • Maintain organised documentation for team collaboration

🎯 Requirements

• 5+ years of experience managing Facebook and Instagram marketing • Proven agency experience servicing Australian, US, or UK clients • Experience managing multiple client accounts in a fast-paced agency environment • Strong experience marketing high-ticket service businesses reliant on lead generation, such as healthcare, medical, dental, cosmetic, professional services, or similar industries • Demonstrated success creating Meta strategies that generate qualified leads and measurable business outcomes • Exceptional written and verbal English communication skills • Experience writing conversion-focused ad copy, video scripts, and creative briefs • Experience leading creative direction for designers, videographers, and photographers • Expert knowledge of Meta Ads Manager, Business Manager, Pixel, and Conversion API • Strong understanding of Meta's paid and organic ecosystem • Experience planning creative for Reels, Stories, Feed Ads, and other Meta placements • Strong analytical skills with the ability to turn campaign data into actionable strategy • Familiarity with project management and content planning tools • Must disclose any existing ongoing roles or client work • Must reflect this engagement on LinkedIn as “Independent Contractor”

🏖️ Benefits

• 100% remote work from home • Flexible time management as an independent contractor • Supportive, collaborative working environment • Opportunities to learn quickly and contribute to varied marketing and administrative initiatives

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