Senior Full Stack Engineer, Growth Analytics

🔥 1 hour ago

🇵🇰 Pakistan – Remote

⏳ Contract/Temporary

🟠 Senior

🧑‍💻 Full-stack Engineer

Where this job comes from

Posted on Incubator Lab's careers page, not through a job board

First seen by Remote Rocketship 1 hour ago

Logo of Incubator Lab

Incubator Lab

2 - 10 employees

🛍️ eCommerce

📣 Marketing

💼 Consulting

eCommerce • Marketing • Consulting

Incubator Lab is a growth and marketing firm that incubates and scales innovative e-commerce brands. They position themselves as an “out of the box” marketing and advertising team focused on captivating customers, driving sales, and producing measurable results; their site claims $100M+ in revenue generated. The company highlights four founders with 50+ combined years in advertising, a team of about 34 people, and offers services, packages, and consulting (site footer references "Consulting rosa LLC"). They emphasize continuous testing and innovative solutions to grow e‑commerce brands.

📋 Description

• Build a custom application to track and analyze marketing funnel performance • Connect advertising campaigns, creatives, landing pages, pre-landers, product pages, and checkout performance • Develop dashboards for traffic, conversion rates, CPA, AOV, ROAS, and revenue • Enable filtering and segmentation by campaign, ad set, creative, funnel, product, traffic source, and date range • Build reporting to compare funnels, landing pages, offers, and funnel variations • Integrate Meta Ads, Shopify, Hyros, Google Ads, and other data sources • Build reliable pipelines combining advertising, funnel, and purchase data • Use Meta Marketing API, Pixel, Conversions API, UTMs, and event tracking • Troubleshoot attribution discrepancies and account for attribution models and reporting windows • Integrate AI models to identify underperforming stages, conversion drop-offs, trends, anomalies, and optimization opportunities • Build natural-language reporting and automate performance summaries • Translate business requirements into technical specifications • Scope projects, estimate costs, establish milestones, and recommend technologies, databases, and architecture • Own development, QA, deployment, documentation, and maintenance • Build and deploy scalable backend systems, APIs, databases, and custom applications using Railway or similar platforms • Ensure dashboard performance, data accuracy, and reliability

🎯 Requirements

• Strong full-stack development experience with React, Next.js, Node.js, Python, or similar technologies • Experience building custom analytics dashboards and reporting applications • Advanced SQL, database architecture, and API integration skills • Deep understanding of Meta Ads tracking, attribution, and marketing performance data • Experience working with funnel analytics, conversion events, and customer journeys • Experience integrating OpenAI or other LLM APIs into applications • Experience with Railway or comparable deployment infrastructure • Proven ability to independently scope, architect, and deliver software projects • Strong communication and problem-solving skills • DTC, e-commerce, or performance marketing agency experience • Shopify, Hyros, Google Ads, and Meta Marketing API integrations • Custom funnel tracking, UTM management, and event-based analytics • Familiarity with GA4, Triple Whale, or Funnelish • AI automation, anomaly detection, and custom business intelligence tools

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