Meta Media Buyer

🔥 15 hours ago

🌐 North Macedonia, Serbia, +4 more countries – Remote

🇲🇰 North Macedonia – Remote 🇷🇸 Serbia – Remote 🇧🇦 Bosnia and Herzegovina – Remote 🇷🇴 Romania – Remote 🇲🇪 Montenegro – Remote 🇧🇬 Bulgaria – Remote

💵 $48k - $54k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Jobrack

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Jobrack is a platform that helps companies hire remote team members from regions like Eastern Europe and South Africa. The company offers a range of hiring services, including a "Done With You" service that actively searches, screens, and tests candidates to ensure a good fit for the organization's needs. Jobrack is known for sourcing high-quality candidates who are committed to building long-term careers. The platform is noted for its simplicity, one-off fees, and dedicated support throughout the hiring process, providing a cost-effective solution for remote workforce acquisition.

📋 Description

• Own Meta as a growth channel for Wild Pastures across Facebook and Instagram • Manage campaign strategy, account structure, budget allocation, optimisation and scaling • Drive profitable subscription growth using nCAC, ROAS, MER, CPA, LTV and payback while considering retention and customer quality • Design and execute testing roadmaps across creative, offers, landing pages, campaign structures and bidding strategies • Own platform creative strategy and develop new concepts from performance insights • Brief and guide creative development with creative strategists and editors • Identify winning messaging, audience behaviours, patterns and emerging opportunities • Monitor account performance daily, investigate root causes and communicate risks, opportunities and recommendations • Stay current with Meta platform changes, measurement updates, attribution best practices and direct-response advertising trends • Ensure truthful, compliant advertising and protect customer trust and account health • Work closely with the creative team while taking deep ownership of one brand • Organise work independently outside required collaboration hours

🎯 Requirements

• 3+ years of hands-on Meta buying for DTC e-commerce or direct-response brands, with ownership from strategy through execution • Personally managed around $300,000+ per month in Meta ad spend; specify whether this was one account or spread across several clients • Demonstrated success acquiring customers profitably, with understanding of CAC, LTV, retention, churn and payback period • Proven track record of scaling profitable campaigns while managing meaningful advertising budgets • Experience owning a Meta account end-to-end, from strategy through execution and optimisation • Exceptional analytical skills and curiosity for solving performance problems • Strong understanding of performance marketing metrics and their connection to overall business growth • Experience optimising for customer quality and long-term profitability rather than first-purchase revenue alone • Hands-on experience with analytics and attribution tools beyond Ads Manager, such as GA4, Haus, Mixpanel, Northbeam or Triple Whale • Ability to explain how analytics and attribution tools informed decisions • Strong creative instincts and understanding of effective direct-response advertising • Ability to translate performance insights into actionable creative feedback • Experience working closely with creative teams through briefing, iteration and testing • Subscription experience strongly preferred • Brownie points: direct experience scaling a subscription e-commerce brand on Meta • Brownie points: premium food, health, wellness, supplement or DTC subscription marketing experience • Brownie points: experience within high-growth e-commerce companies • Brownie points: AI-assisted campaign optimisation and creative testing on Meta • Brownie points: creative testing frameworks and direct-response marketing familiarity • Brownie points: passion for regenerative agriculture, nutrient-dense food, health or wellness • Ability to work as an independent contractor and support 11:00 a.m.–3:00 p.m. Mountain Time collaboration

🏖️ Benefits

• $4,000-$4,500 USD per month • 40 hours per week as an independent contractor • Fully remote • Collaboration from 11:00 a.m. to 3:00 p.m. Mountain Time, with autonomy to organise your schedule outside these hours • Eastern Europe preferred; nearby time zones are welcome if you can consistently support the collaboration schedule • Intended as a long-term ongoing engagement • Independent contractor engagement with autonomy over how you organise and perform your work • Compensation paid monthly in arrears in U.S. Dollars against invoices • No employee benefits, paid time off, holiday pay, retirement plans or insurance benefits included • Contractor responsible for own taxes, insurance, social contributions, registrations, licences, local compliance, equipment, internet, software and tools unless otherwise agreed • Full-time, primary role (no freelancing or second jobs)