
51 - 200 employees
Founded 2016
📚 Education
📣 Marketing
Education • Marketing
Kraftshala is an industry-focused education company and B-school-style training provider that prepares students for careers in sales and marketing through immersive, practical programs. It offers multi-month PGP and short-term programs (including a 9-month PGP in AI-Led Marketing and other AI‑powered sales and marketing programs), emphasizes live expert-led sessions, hands-on assignments and real brand problem work (300+ hours on actual brand problems, 100+ assignments, 140+ hours of human skills coaching), and strong placement support (94% placement rate, 3000+ students placed, 700+ recruiting partners). Kraftshala positions itself as “education that gets you hired,” with accountability guarantees tied to placement outcomes and partnerships with agencies and consumer brands for hiring.
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51 - 200 employees
Founded 2016
📚 Education
📣 Marketing
Education • Marketing
Kraftshala is an industry-focused education company and B-school-style training provider that prepares students for careers in sales and marketing through immersive, practical programs. It offers multi-month PGP and short-term programs (including a 9-month PGP in AI-Led Marketing and other AI‑powered sales and marketing programs), emphasizes live expert-led sessions, hands-on assignments and real brand problem work (300+ hours on actual brand problems, 100+ assignments, 140+ hours of human skills coaching), and strong placement support (94% placement rate, 3000+ students placed, 700+ recruiting partners). Kraftshala positions itself as “education that gets you hired,” with accountability guarantees tied to placement outcomes and partnerships with agencies and consumer brands for hiring.
• Designing SEO curriculum, frameworks, training, and consulting on live projects to ensure our student marketers are industry-ready from Day 1 • Taking regular sessions for small and large groups on a variety of SEO topics • Combining insights from your experience and conversations with SEO and performance marketing leaders to create simplified frameworks for professionals and students • Experimenting with new tools and approaches - from keyword clustering and AI content generation to GA4 and Search Console analytics - to keep our training programs current • Using instruction design principles and tech to upgrade students’ projects, engagements, and assessments, as well as create successful playbooks • Leverage data on how our students are performing during placements and in the early part of their job to figure out and plug training/admission gaps
• 3-8 years of experience in technical SEO optimization with proven successes • A hands-on experience of optimising your content for AI Overviews (Google’s SGE) and LLMO (Large Language Model Optimization) • Experience with website analytics tools, such as Google Analytics 4, ChatGPT, SEMRush, WP-Rocket, AHREF, Yoast, Screaming Frog, and Search Console • A structured, data-driven, user-centric approach to problem-solving • Ability to see the big picture as well as the easy-to-miss details
• Flexible work arrangements • Professional development opportunities
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