Senior Software Engineer, Web Analytics

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Logo of LeadVenture™

LeadVenture™

1001 - 5000 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

LeadVenture™ is a company that provides a range of technology platforms and digital tools designed to enhance the success of dealerships. Their services cater to over 40,000 dealers in industries such as powersports, marine, RV, trailer, outdoor power equipment, agriculture, heavy equipment, heavy truck, tire, service, and non-franchise auto dealerships. LeadVenture offers solutions including customizable websites, inventory and lead management, and automated email marketing to drive sales. Additionally, they connect OEMs with dealers to enhance brand presence and facilitate seamless transactions. Their mission focuses on fueling dealer growth through advanced digital tools and integrations.

📋 Description

• Work as an active participant on a full-time remote agile team • Become a go-to SME regarding tracking and analytics tooling • Design, build, test, monitor, and provide quality assurance of our Web data layer and web tags/pixels • Work closely with web developers, data engineers, and IT to ensure seamless tracking implementation, data collection, and multichannel data integration. • Candidate must understand web analytics, content management, and data collection • Analyze business requirements. Clearly articulate the 'why' in addition to the 'what' while educating business stakeholders on digital analytics • Mapping core/enterprise tracking to third-party agencies • Manage troubleshooting to identify missing or misconfigured tagging needed for reporting and analysis • Maintain our Tag Management platform, releases, and enhancements needed to support business processes and goals • Provide motivation, collaboration, and guidance to the development team to build according to your design. • Build relationships with the main stakeholders: directors, internal leadership team, and external customers to ensure that your designed system architecture meets everyone's expectations

🎯 Requirements

• 4+ years of JavaScript, HTML, CSS Experience (Websites and SPAs) • 3+ years of experience with digital analytics and tool administration systems (Google Analytics, Piwik, etc) • 3+ years of experience utilizing a Tag Management Platform (Google Tag Manager, Adobe DTM, Tealium, etc) • Experience with data layer concepts, data modeling & governance, digital analytics, implementation, and event handling methods via the DOM event model • Experience working with jQuery, Regular Expressions, HTML CSS selectors • Excellent browser debugging skills with debugging tool experience (Websites and SPAs) • Basic familiarity with digital marketing services, including SEO, SEM, and Email Marketing • Strong data interpretation and communications skills; proven ability to summarize and present complex findings clearly and concisely to various technical and management levels • Creative thinking and problem-solving abilities, combined with an internal drive to stay on top of emerging industry trends • A natural tendency to set goals, demonstrate a ‘go-getter’ attitude, and take initiative with little oversight • Highly organized and detail-oriented • Ability to manage time, priorities, and multiple deadlines in a fast-paced environment • Familiarity with JS Frameworks • Knowledge of Software Development LifeCycle (SDLC) like Agile • Familiarity with ETL and data modeling, specifically in AWS Data Lake environment preferred • Familiarity in data visualization tools including BI tools like PowerBI, Tableau, or Amazon Quicksight.

🏖️ Benefits

• LeadVenture provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. • LeadVenture expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

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