Marketing Operations Specialist

🔥 1 minute ago

🇨🇳 China – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 10%

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Akamai Technologies

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🔒 Cybersecurity

💰 Post-IPO Equity on 2001-07

Cloud Computing • Cybersecurity • Content Delivery

Akamai Technologies is a leading cloud services provider that specializes in delivering security, cloud computing, and content delivery solutions. It offers a range of services such as API security, DDoS protection, and performance optimization for web applications, ensuring secure and reliable user experiences. With a robust global infrastructure, Akamai empowers businesses to streamline their digital presence while safeguarding against various cyber threats and enhancing application performance.

📋 Description

• Manage daily China website operations, CMS updates, page publishing, QA testing, and brand UI/UX compliance • Operate local SCRM/MA platforms, including lead scoring, automated nurture workflows, and prompt SDR assignments • Oversee local lead capture touchpoints and ensure adherence to PIPL data residency and security protocols • Manage tagging and tracking across selected website analytics tools and use UTM parameters for digital campaigns • Track end-to-end website funnel metrics and deliver actionable insights to marketing and sales leadership • Connect global marketing, local SDRs, and external technical agency partners • Manage and optimize Akamai's China standalone website, local digital marketing campaigns, and inbound lead management workflows across web, WeChat, and local MarTech ecosystems

🎯 Requirements

• Bachelor's degree • 3+ years of experience in B2B marketing, website, or digital operations within multinational tech environments • Hands-on experience with modern CMS platforms, landing page builders, and web analytics such as Adobe Analytics • Deep familiarity with China's MarTech ecosystem, including SCRM, WeCom, and marketing automation tools such as Jingdigital • Understanding of B2B demand generation funnels, MQL/SQL lifecycles, and Salesforce CRM integration • Excellent project management skills • Bilingual in Mandarin and English • Experience with AI-driven marketing tools, generative AI content creation, and Generative Engine Optimization ideal

🏖️ Benefits

• Benefits supporting health, well-being, finances, and life beyond work • FlexBase program supporting work at home, in an office, or a combination of both • Flexible workplace experience tailored to employees' job needs

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