Performance Creative Strategist

🔥 30 minutes ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 13%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Paired

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

🎯 Recruiter

👥 HR Tech

Consulting • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

📋 Description

• Own the creative strategy for paid social across Meta and other performance channels. • Maintain a consistent pipeline of new concepts and variations for testing. • Review creative performance to identify winning hooks, formats, angles, products, audiences, and offers, and translate findings into clear next steps. • Write detailed briefs for video ads, static ads, UGC, founder-led content, and product demos. • Develop hooks, scripts, headlines, calls to action, and messaging angles. • Collaborate with creators, video editors, designers, media buyers, and the founder. • Research customers, reviews, support conversations, competitors, trends, and adjacent markets. • Structure tests to clarify what changed, why it changed, and what was learned. • Monitor creative fatigue and plan replacements before performance declines. • Adapt winning concepts across products, formats, audiences, and markets. • Keep concepts accurate to the products and on brand while advancing the creative roadmap.

🎯 Requirements

• Experience developing creative strategy for a performance-driven e-commerce brand or agency. This is the core requirement. • Strong understanding of Meta advertising and direct-response creative. • Ability to interpret ad performance data and use it to make creative decisions, not just produce reports. • Understanding of hooks, awareness levels, customer objections, offers, positioning, and purchase motivation. • Ability to distinguish a genuinely new concept from a minor visual variation. • Experience writing briefs, hooks, scripts, and ad concepts, and collaborating with creators, editors, designers, or media buyers. • Comfort giving clear, specific feedback and receiving direct feedback in return. • Strong organization across multiple products, audiences, and tests. • Strong written and spoken English. • Experience in action sports, motorcycles, cycling, cameras, or enthusiast products is a plus, but not required.

🏖️ Benefits

• Competitive salary (USD) • Work From Home • Flexible hours

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume