Digital Marketing Assistant

Job not on LinkedIn

🔥 2 minutes ago

🇵🇭 Philippines – Remote

💵 ₱60k - ₱70k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 0%

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Logo of Pear Tree.

Pear Tree.

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Enhance website functionality and interactive visual appeal using the core brand palette • Execute UI/UX improvements, homepage slideshow updates, font enhancements, link verification, and mobile responsiveness checks • Manage integrations across the website framework, Shopify backend, and Printful print-on-demand engine • Oversee the active print-on-demand catalog across apparel, drinkware, tote bags, socks, and headwear • Execute content publishing aligned with brand pillars • Maintain scheduled publishing across Instagram, Facebook, Pinterest, and TikTok • Deploy and optimize email opt-in funnels using lead magnets • Identify, pitch, and onboard micro-influencers with 5,000–50,000 followers • Manage community interactions, including groups, DMs, comments, and growth analytics • Execute blog publishing, SEO keyword audits, monthly campaigns, and performance reporting • Publish educational posts, clinic news, and scheduling updates for Brand 2 • Manage Instagram educational carousels, treatment room walkthrough Reels, and engagement stories • Maintain Google Business Profile listings, posts, reminders, NAP consistency, visual assets, and review responses • Develop content across patient education, service awareness, clinic trust, community connection, and conversion • Execute promotional campaigns for seasonal wellness, clinic milestones, gift vouchers, and monthly Q&As • Establish small, geo-targeted paid social awareness ads with compliant messaging • Execute the 90-Day Action Plan covering profile audits, review expansion, content optimization, and channel performance analysis

🎯 Requirements

• Demonstrated track record managing social media platforms (Instagram, Facebook, Pinterest, TikTok, LinkedIn) and local search platforms (Google Business Profile) • Technical hands-on experience managing Shopify stores, Printful (or similar POD platforms), and web content updates • Strong understanding of regulatory frameworks, medical privacy (HIPAA/Privacy Act standards), and ethical guidelines regarding patient communications and claims • Advanced competency using Canva, Adobe Creative Suite, or video editing tools to produce graphics, carousels, and video Reels/TikToks • Strong written English skills with experience writing educational articles, social copy, email campaigns, and SEO-optimized web copy • Prior experience in dual-role or agency settings balancing direct-to-consumer (DTC) e-commerce with local service/clinical operations (preferred) • Familiarity with social scheduling tools such as Meta Business Suite, Later, or Hootsuite and analytics reporting platforms (preferred) • Demonstrated passion for women's empowerment, mental health advocacy, or integrative wellness practices (preferred) • Ability to pivot between a bold, empowering, DTC brand voice and a calm, authoritative, clinical tone • Strong time-management skills to divide and account for split weekly allocations independently • Focus on conversion rates, follower growth, local GBP actions, email signups, and booking enquiries • Thoughtful approach to community building, patient privacy, and brand integrity

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