Product Marketing Manager

🔥 13 hours ago

🇦🇺 Australia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

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Phorest Software

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2003

💼 Consulting

📣 Marketing

🏥 Healthcare

💰 $12M Debt Financing - Phorest on 2022-03

Consulting • Marketing • Healthcare

Phorest Software is a software company that builds and delivers a cloud-based platform to support salons and businesses in the beauty industry. Founded in 2002, Phorest provides salon management tools including bookings, payments (PhorestPay), client management, marketing and analytics, serving thousands of salon customers globally while emphasizing community, sustainability and employee culture. The company operates as a B2B SaaS provider with a distributed, growth-focused workforce of 400+ employees.

📋 Description

• Own product marketing for the Australian market • Translate global product capabilities into compelling local customer narratives • Conduct direct customer research with Australian salon, spa, and clinic owners • Attend local customer and industry events optionally alongside Sales and Marketing teams • Own product positioning in Australia • Develop talk tracks, battlecards, and objection guides • Partner with Sales, Customer Success, Education, Marketing, Product Ops, and peer Product Marketing Managers • Lead regional go-to-market execution and launch readiness • Keep launch milestones on track • Train and equip local commercial teams with client-facing materials • Test new communication formats, messaging angles, and delivery methods • Drive product engagement, adoption, revenue growth, and retention across the region • Maintain asynchronous alignment with global teammates

🎯 Requirements

• Australia-based • Typically 3 to 5 years of Product Marketing experience or equivalent B2B/Vertical SaaS commercial experience • Track record of taking features to market and driving adoption • Experience marketing to distinct, niche audiences or complex ecosystems • Practical experience across customer research, positioning, messaging, launch planning, and sales enablement • Comfort using Looker or similar BI dashboard tools • Ability to evaluate adoption numbers, track funnel metrics, and assess launch performance • Exceptional written and verbal communication skills • Ability to articulate value simply to technical teams and business owners • Ability to work during Australian business hours • Ability to occasionally overlap with European/US hours

🏖️ Benefits

• Private healthcare • 2 Wellness Days • Employee assistance program • Free online GP service • Competitive compensation • Employee Share Purchase Scheme • Pension • Life Assurance • Income Protection • Bike to work scheme • Tax saver transport tickets • 2 weeks leave for Fertility Treatment, Pregnancy Loss and Menopause • Enhanced Maternity and Paternity Benefits • Extensive development opportunities • Development programs • Access to online resources including LinkedIn Learning • 3 moving days • Flexi-time • Working from home possible • Remote work

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