Digital Marketing Specialist

🕒 July 27

🇪🇸 Spain – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 55%

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PulseMediaNL

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2011

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

PulseMediaNL is a digital marketing and advertising blog and service site that publishes articles, guides, and commentary about digital advertising, marketing tools, AI in advertising, and metaverse/virtual space topics. The site targets businesses (including small companies) with practical marketing advice, industry insights, and resources to improve online advertising and digital marketing strategies.

📋 Description

• Collaborate with the marketing team to develop comprehensive digital marketing strategies that align with business goals and objectives. • Create and curate high-quality, engaging content for various digital platforms, including websites, blogs, social media, and email marketing campaigns. • Conduct keyword research, on-page and off-page SEO optimization, and monitor website performance to improve organic search rankings. • Manage and maintain our social media profiles, creating and scheduling content, monitoring engagement, and analyzing metrics to refine strategies. • Plan and execute paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other relevant channels to drive traffic and conversions. • Develop and execute email marketing campaigns, including list segmentation, content creation, and performance analysis. • Monitor and analyze key performance indicators (KPIs) using tools like Google Analytics, and provide regular reports with actionable insights to improve marketing strategies. • Identify opportunities to improve website and landing page conversion rates through A/B testing and other CRO techniques. • Implement and manage marketing automation tools to streamline marketing processes and nurture leads. • Stay up-to-date with industry trends and competitive landscape to identify opportunities and threats.

🎯 Requirements

• Bachelor's degree in Marketing, Digital Marketing, or a related field (Master's degree is a plus). • Proven experience in digital marketing, including SEO, SEM, social media management, and email marketing. • Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Business Manager, and marketing automation software. • Strong analytical skills and the ability to interpret data and make data-driven decisions. • Excellent written and verbal communication skills. • Creative thinking and a passion for staying up-to-date with the latest digital marketing trends. • Strong project management skills and the ability to work effectively in a team.

🏖️ Benefits

• Employees can work remotely

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