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Media Buyer

Job not on LinkedIn

đŸ”„ 9 minutes ago

đŸ‡ČđŸ‡č Malta – Remote

đŸ’” €30k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Raise's careers page, not through a job board

First seen by Remote Rocketship 9 minutes ago

Logo of Raise

Raise

201 - 500 employees

đŸ’Œ Consulting

📩 Logistics

📣 Marketing

Consulting ‱ Logistics ‱ Marketing

Raise is a link-in-bio SaaS platform that enables creators, influencers, small businesses and brands to consolidate all their social links, content and commerce into a single customizable landing page. The product includes tools for social scheduling, automated Instagram replies, AI-powered content and hashtag generation, QR codes, link shortening, analytics, audience management and integrations with email and commerce platforms. Raise also supports monetization features such as in-platform shops, digital product sales, affiliate/sponsored links and paid bookings, helping users grow, engage and earn from their audiences.

📋 Description

‱ Set up, manage, and optimise campaigns on Meta Ads, including Facebook and Instagram ‱ Manage advertising budgets and allocate spend based on performance and business objectives ‱ Test audiences, creatives, messaging, and landing pages to improve campaign results ‱ Explore additional acquisition channels where relevant ‱ Work closely with the Marketing and Creative teams to develop and improve advertising assets ‱ Ensure campaigns follow advertising platform policies and internal compliance requirements ‱ Set up and validate pixels, tags, triggers, and conversion events using Google Tag Manager and relevant platform tools ‱ Track the customer journey from initial click through registration and purchase ‱ Use attribution tools to understand which campaigns and channels drive conversions ‱ Implement or coordinate postbacks and server-to-server tracking where required ‱ Identify and resolve tracking discrepancies to maintain reliable reporting ‱ Monitor key metrics, including CPA, CPL, conversion rates, and ROAS ‱ Analyse campaign performance to identify trends and opportunities for improvement ‱ Make data-driven recommendations on budgets, targeting, and creative strategy ‱ Produce clear reports covering results, insights, and next steps ‱ Adapt campaigns to different markets and audiences

🎯 Requirements

‱ Professional working proficiency in English, both written and spoken, is required ‱ Hands-on experience in media buying or performance marketing at a mid-level ‱ Strong practical experience with Meta Ads Manager ‱ A solid understanding of conversion tracking, pixels, and attribution ‱ Practical experience with Google Tag Manager ‱ Confidence analysing campaign data in Excel or Google Sheets ‱ A good understanding of acquisition and profitability metrics, including CPA, ROAS, and LTV ‱ An analytical mindset, attention to detail, and a proactive approach ‱ The ability to work independently and communicate results clearly ‱ Experience with prop trading firms, brokers, FinTech, or other regulated industries ‱ Experience with Google Ads, TikTok Ads, or other paid acquisition platforms ‱ Familiarity with attribution tools such as Voluum, RedTrack, AppsFlyer, or Adjust ‱ Experience with postbacks and server-to-server tracking ‱ Knowledge of Looker Studio or SQL ‱ Experience managing campaigns across multiple international markets ‱ French language skills

đŸ–ïž Benefits

‱ A hands-on role with a direct contribution to customer acquisition and business growth ‱ The opportunity to combine campaign management, creative testing, and performance analysis ‱ A position based in Malta or remotely ‱ Permanent employment or freelance collaboration, with arrangements discussed during the recruitment process

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